Earlier quoted context omitted.
This is true, and a useful book on positioning is: https://www.amazon.com/Positioning-Battle-Your-Al-Ries/dp/00... Furthermore, one way to avoid ending up in a feature for feature fight to the death with a bigger player is to think instead in terms of “job to be done”: https://hbr.org/2016/09/know-your-customers-jobs-to-be-done By planning what you work on by focusing on what the customer is trying to achieve you’ll…
The "job to be done" is essentially just another term for the customer's need, right? To me, the main utility of that phrase is that it emphasizes the mindset of the customer much more than looking for a need.
“Every minute I spent thinking about competitors was a minute wasted”
131–140 of 166 posts
Re: “Every minute I spent thinking about competitors was a minute wasted”
#132Earlier quoted context omitted.
Do you think Jeff’s statement holds true today? I’m under the impression Amazon is less customer centric but maybe I am biased.
I think they are less customer centric, based on my own experiences as a customer over the years. Their customer service is still pretty decent though. And I think Bezos's statement on their willingness to make long term investments still holds.
Re: “Every minute I spent thinking about competitors was a minute wasted”
#133Re: “Every minute I spent thinking about competitors was a minute wasted”
#134And then at every vc/incubator they ask you, why are you better than your competitors?
Worrying about your competitors redesigning their shopping cart or reducing their price by 99 cents per month might well be wasted time, unless you happen to find their design particularly admirable or compete in a very price sensitive industry. But not even considering what people might use instead of your service (even if this "competitor" is actually "do it in Excel") and whether there are things you can learn from that would be a bigger mistake.
Re: “Every minute I spent thinking about competitors was a minute wasted”
#135Totally agree with PG on this. This isn’t the first time he says this obviously and has put a lot of thought into this. The quote I really like from him on this topic is: “A startup worrying about competitors is like a fat guy smoking a cigarette as he worries about contracting West Nile Virus.” I like to remind my two friends helping me build our side project right now of this reality all the time. There are so many…
This makes me think of the relationship between gestation time and maximum age of the organism and the number of offspring. Maybe the next VC craze will be handing groups of 20 year olds 10k$ and some advice.
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Re: “Every minute I spent thinking about competitors was a minute wasted”
#136In the US Civil War, general Sherman was brilliant at logistics and military science and had one of the most prescient views of the wars length and brutality at its outset. And yet, US Grant was made the overall field commander by Lincoln. Of Grant, Sherman argued he himself was better at generaling than Grant in almost every way except this: Grant doesn't give a damn what the enemy does out of his sight, but it scar…
Can't say I understand any of this. So Sherman thought that Grant's lack of preocupation for enemy' action out of sight was a virtue? Why?
Re: “Every minute I spent thinking about competitors was a minute wasted”
#137If you want to grow fast and sell out, then you probably don't need to worry about competitors, but if you want to stay in business for a long time, you do need to worry about having sustainable competitive advantages.
Re: “Every minute I spent thinking about competitors was a minute wasted”
#138Full text is: > At both Viaweb and YC, every minute I spent thinking about competitors was, in retrospect, a minute wasted. Follow-up tweet: > It may be useful for some companies to think about competitors. That's why I didn't phrase it as a general rule. In particular it may be useful for more established companies to. If a startup has to, though, they're probably doomed. Also a quote from Jeff Bezos: > “If you want…
Do you think Jeff’s statement holds true today? I’m under the impression Amazon is less customer centric but maybe I am biased.
Re: “Every minute I spent thinking about competitors was a minute wasted”
#139Funny - I have an email from pg from 2011 where YC didn't fund OpenRent [1] due to our competitors being too dominant. As head strong (and certainly naiive) young founders at the time, we continued with our vision anyway. Thankfully we have gone on to become by far the largest rental agency in the uk, and have driven real change (see tenant fees ban) in the industry. I mention this as when it comes to investment deci…
I used OpenRent to find my last flat in London. It was great!