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Google hit with €1.5B fine from EU over advertising

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Re: Google hit with €1.5B fine from EU over advertising

#121

One makes the law and then punish if somebody doesn't follow it. It seems EU is digging laws to earn money from American companies. It's very weird when EU punishes someone by digging up their past and without looking into oneself of the horrible atrocities one have done. While in this case, it seems to make sense to say we aren't responsible for what's done in past.

> It's very weird when EU punishes someone by digging up their past and without looking into oneself of the horrible atrocities one have done. What does this mean? Who is "one" here?

[deleted]

Re: Google hit with €1.5B fine from EU over advertising

#123

I'm really an amateur on this kind of topic but I was wondering: Is there a way the fine grows as Google does not cooperate with EU rules?

Yes, they can impose larger fines if Google doesn't cooperate, but they have; the behavior in question stopped in 2016.

Re: Google hit with €1.5B fine from EU over advertising

#124
post #28

With 500 million EU citizens, that's about €3 per person. This makes me wonder, how much does Google make from showing ads to one person?

In AdWords the CPC for some keywords is around €3. Obviously not every EU citizen will be the target of these keywords but Google can increase the CPC to recover the money.

Re: Google hit with €1.5B fine from EU over advertising

#125
post #36

Earlier quoted context omitted.

GDPR is quite good actually, we will just need to find a way to use its power for good.

It's good for US tech because it is yet another cost and restriction EU startups have to face before they can grow to scale and profitability.

The US saw this with banking regulation after the great recession. Big banks could afford to make it work, and small local banks got the worst of it.

Re: Google hit with €1.5B fine from EU over advertising

#126

Earlier quoted context omitted.

To my knowledge each country within the EU can also seperately fine Google. It could add up very quickly. Personally i also think getting fined constantly is not a reliable business model. :)

It's a risk / reward thing, if getting fined for less than what they earned (both in actual money and in removing competition from the equation) then it's worth the risk.

These top EU fines so far are extremely large, larger than anything a US regulator or jury orders, perhaps larger than the largest ever US fine.

Re: Google hit with €1.5B fine from EU over advertising

#127
post #94
post #73

Earlier quoted context omitted.

> being GDPR complicit shouldn't take more than a day. either you're overly optimistic, or you have some 100x rock star doing the impl. because it took over 1 year to implement all of the GDPR required features for me, and we don't even store that much private data!

It took me half a day: Had to download a GDPR pivacy policy template, read through the thing. Double check all the sections applied to what I was doing (cookies, etc) and fill in my details. What have you spend 1 year doing if I may ask? Did you previously store passwords in plain text and you had to update that?

Can someone fill me in on why I'm getting downvoted?

Re: Google hit with €1.5B fine from EU over advertising

#128
post #46

Earlier quoted context omitted.

Why is GDPR a mess? As an EU citizen (for the time being at least) with personal data I want to protect I'm quite happy with it. As someone starting a startup there's compliance I need to do, and it's work for sure, but I still (again, for now) live in the EU as a citizen, and I still have personal data that I don't want to lose control of so on balance I'll take it. article 13 is bad for sure. They don't get everyth…

As a EU citizen I like my personal data protected. I left facebook and all other networks except Twitter and usually do not give data for any coupons in shops. GDPR is a mess not from the goal but the implementation. Currently no one knows how to implement GDPR correctly - e.g. how to exchange business cards, how to store information from sales leads etc. Compare this with PCI compliance (which is about CC data prote…

> Compare this with PCI compliance (which is about CC data protection) and it's very clear if you're compliant and if you are not and what to do

As someone with an interest in this space, I can say that the PCI DSS is not as clear as you say - there is plenty that is ambiguous and open to interpretation, and often a pass/fail for each requirement hinges on your QSA's interpretation.

Re: Google hit with €1.5B fine from EU over advertising

#129
post #26

Earlier quoted context omitted.

I guess the difference is market share...

No, not really. Basically the way the EU sees it, Google has a monopoly in a market: mobile operating systems. That is, if you're an OEM and you want to sell a device with an operating system, Google is currently the only place you can really turn. Apple exists but since it doesn't sell its operating system, it's not a participant in this market. So the EU saw Google saying to OEMs "you can have Android but you have…

Google could satisfy EU by cancelling OEM Android licensing programming and reducing consumer choice to Google phones only, relegating OEMs to suppliers like "good" Apple, and putting most OEMs out of business. Good job, EU.

Re: Google hit with €1.5B fine from EU over advertising

#130
post #58
post #34

Earlier quoted context omitted.

And the fact that iOS is installed on devices made by Apple itself. Android is the OS used by different phone manufacturers.

If iOS would have the marketshare of Android, it would be hit by the same regulations.

No, if Apple opened it's OS to OEMs, it would be hit.

Apple isn't getting fined for it's app store which is essentially the same structure as Google's OEM hardware setup

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