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Ask HN: Review my new A/B testing and analytics startup

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Ask HN: Review my new A/B testing and analytics startup

#1
Hey everyone, I've spent the last year designing and developing a tool for running A/B tests and keeping tabs on site traffic. It's just launched and live at http://getcharmed.com/

I’d love to get your feedback and help improving it and making it as awesome as possible.

Some of the things I’m most excited about:

• Sharing. I’m hoping it does for analytics/testing what github did with code. Here is what the permissions look like for one of my sites http://cl.ly/0I1N3P0f3g451b3v0W2L Let me know if you want me to add you to it as well!

• Goals. It has the basic “conversions” like visiting a page, clicking link. but also magnitude-based measures like time, pages viewed, scroll depth, which can all be tested at the same time to get a real accurate picture of how changes to the site affect user behavior.

• The traffic panel. Instead of having every possible measurement under the sun, my goal here was to have a very easily digestible representation of what is happening on the site. This means things like using the favicon and page thumbnails for easy recognition, parsing the URLs easy readability, and having a visual representation of the weight of all the numbers. Here is what it looks like one of my sites http://cl.ly/1D1f0J3N2T0A2X0l111V

This is just the tip of the iceberg, there are a lot of features planned or even just commented out for launch, but I really want to nail the basics first and make sure they are as useful and practical as possible.

Re: Ask HN: Review my new A/B testing and analytics startup

#3
You're wasting space on the homepage in explaining the benefits of a/b testing, you would be better off devoting more content to how your product works.

I want to know what's involved in setting up and running a test, but came away from your site without really knowing what the user experience is like.

Re: Ask HN: Review my new A/B testing and analytics startup

#4
Looks great! Congrats on your launch. A few things that stick out for me:

1. I like the free option, and would most likely start there to get a feel for everything. But...if I wanted to start with a premium plan instead, there is not enough information on the website to tell me how this product is different (besides look/feel) from products such as Google Optimizer, Google Analytics, or Optimizely. Sell me on the benefits of using your product over these other products (in particular Google since it is free for all levels).

2. This is a little pet peeve on my part so you'll have to excuse me, but fix the transparency on the signup button background. Right now it stands out and looks thrown together compared to the rest of the site.

Overall though, the layout of your site looks nice and the screenshots you provided look great as well. Looks very user friendly. Can I suggest maybe creating a video for the website that walks people through the system or even adding more screen shots?

Good job and look forward to hearing/seeing more.

Re: Ask HN: Review my new A/B testing and analytics startup

#7
The first thing I thought of when I got to the site is that this looks like a bought template. I don't know if it is or not, but that's not what is really important. It feels that way because it looks like a case of the "lorem ipsum" curse - when you have to fill out an already designed page and just had to keep adding stuff. The Clarke quote adds to that impression, if you don't have a quote about your product does that mean you don't have any beta users? Or were none of them willing to be quoted? Then on your signup page you have Voldemort and Dumbedore providing quotes.

Also, your twitter feed isn't very re-assuring on the infrastructure side.

Overall it looks like an interesting product though and something I might consider using.

Re: Ask HN: Review my new A/B testing and analytics startup

#8
The site looks great. When I tried to add a site, the link for the js to be included was missing the scheme (http|https):

    
If we could have a restricted live demo, or a video to get a feel of how things work before needing to get some fair amount of data, that’d be even better.

Great job and good luck with it.

edit: apparently // is the way to go, see comments below.

Re: Ask HN: Review my new A/B testing and analytics startup

#10
post #8

The site looks great. When I tried to add a site, the link for the js to be included was missing the scheme (http|https): If we could have a restricted live demo, or a video to get a feel of how things work before needing to get some fair amount of data, that’d be even better. Great job and good luck with it. edit: apparently // is the way to go, see comments below.

Not including the http|https tells the browser to use the current page to figure out if the file should be loaded over http or https. Loading http content if you're on a https page will trigger non-secure content warnings with browsers
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