Why is this supposed to upset me? If we're going to keep eating animals (and that sure is my plan), we shouldn't give ourselves the luxury of getting squicked out over using the whole animal. If you're picky about what's in your ground beef, find a butcher you trust, or grind your own.
>Why is this supposed to upset me? The factor that dominates our conversations about food - social class. We have a set of reflexive attitudes about food that are largely uncorrelated with health, nutrition or the environment, but are strongly correlated with the social class of who eats what. Advanced meat recovery is the ultimate in nose-to-tail eating, allowing us to make use of almost every gram of edible meat on…
Please consider that using the whole animal is a different thing to labeling the resulting product however they want.