Let’s say you’re using a Google API like Maps, and you violate terms by snapshotting sections of their maps and storing them on your severs so you can serve static maps without making API calls. They’d shut down your API access immediately Google and Facebook both knew the terms. They both knew that the Enterprise Distribution Program was for internal use only. They still put ads out in the wild to recruit regular co…
It is an interesting salvo in what I've started thinking of as the "data war." All three companies have a huge asset in data collection capability, and preventing the others from exploiting it is only the first skirmish among them.
It will be interesting to see if Google offers to pay additional monies to Apple in order to "restore" this pipeline, and whether or not Apple will agree. In one sense, Apple already gives up a data feed by sending search queries to Google.