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When a Bike Company Put a TV on Its Box, Shipping Damages Went Down (2017)

bicycling.com

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Re: When a Bike Company Put a TV on Its Box, Shipping Damages Went Down (2017)

#3
I've often wondered about what you would discover if you were to send accelerometers through various channels, over various distances, and inside of various packages. A database of carrier/packaging/haul distance/acceleration history tuples would be a valuable B2B product for many manufacturers.

Re: When a Bike Company Put a TV on Its Box, Shipping Damages Went Down (2017)

#5

I've often wondered about what you would discover if you were to send accelerometers through various channels, over various distances, and inside of various packages. A database of carrier/packaging/haul distance/acceleration history tuples would be a valuable B2B product for many manufacturers.

Shipping costs might increase

Re: When a Bike Company Put a TV on Its Box, Shipping Damages Went Down (2017)

#6
Boeing does this with their seats in the factory too, they put a picture of a Lamborghini on the seats since they cost the same.

EDIT: Yes, it's hard to believe a seat costs the same as a Lamborghini, that's exactly why they put the picture on it. This is mainly for the first class seats, though rows apparently cost about the same too.

Re: When a Bike Company Put a TV on Its Box, Shipping Damages Went Down (2017)

#9

I've often wondered about what you would discover if you were to send accelerometers through various channels, over various distances, and inside of various packages. A database of carrier/packaging/haul distance/acceleration history tuples would be a valuable B2B product for many manufacturers.

Shipping costs might increase

Who pays the bill when a product arrives damaged? Shipping costs might go up but insurance or returns could go down as well.

Re: When a Bike Company Put a TV on Its Box, Shipping Damages Went Down (2017)

#10

I've often wondered about what you would discover if you were to send accelerometers through various channels, over various distances, and inside of various packages. A database of carrier/packaging/haul distance/acceleration history tuples would be a valuable B2B product for many manufacturers.

This is a very neat idea. I wonder if transport companies already do this to their own packages as a form of auditing and optimizing their own services. Or if they do it to other companies as a comparison metric.

As a 3rd party, you would need large N data points to have actionable information. It might be that collecting the data points costs more than what they are worth.

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