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Humaaans: Mix-and-match illustrations of people with a design library

humaaans.com

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Re: Humaaans: Mix-and-match illustrations of people with a design library

#51

Post by ajcodez »

Waterluvian wrote: post #13

Something's fascinating to me. Clearly there's a lot of diversity. But there also isn't. I don't associate with any of it. Not because I'm a green space monster. But where's the potbellied, grizzled 55 year old welder? Or the "I hate kale, more bacon please" mother of three? Everyone looks so... Chic and young and modern and... Silicon Valley. Is it the art style? Is that the point? Is that what the robotic "HUMAAAAN…

It either (1) looks like people you know, or (2) doesn’t look like people you know, in which case you notice everyone is young and healthy and happy (desirable traits). If you’re in the first group you definitely don’t want to see imagery of pot belly welders.

Re: Humaaans: Mix-and-match illustrations of people with a design library

#52

Post by iamben »

Waterluvian wrote: post #13

Something's fascinating to me. Clearly there's a lot of diversity. But there also isn't. I don't associate with any of it. Not because I'm a green space monster. But where's the potbellied, grizzled 55 year old welder? Or the "I hate kale, more bacon please" mother of three? Everyone looks so... Chic and young and modern and... Silicon Valley. Is it the art style? Is that the point? Is that what the robotic "HUMAAAAN…

Doesn't advertising largely play to aspiration? Isn't that largely how we live our lives? I'd bet most people who look at a guy in a Ferrari don't think "he looks good in that car!" They think "I'd look good in that car" or similar.

It's tough to appeal to everyone, especially with images like this. Therefore isn't the safer bet to go for a 'middle of the road' aspirational image that's _close enough_ to the target demographic the product is generally associated with and for the most part doesn't offend or put off anyone, even if it doesn't exactly hit the mark?

Re: Humaaans: Mix-and-match illustrations of people with a design library

#53

Post by TeMPOraL »

JUSTed wrote: post #22

This is the new version of stock photos for lazy and conformist people. But instead of having some young attractive models smiling at the camera with a flipchart in their hands, now you get a fast-food-style illustration, devoid of soul and personality, identical to the other designs used by some other startup, that's going to age like milk and will require a rebranding in two years. tl;dr — it's a fad.

I hope that fad dies fast; I hate this particular style with passion. I don't mean colors, or even lack of faces - I mean proportions. The worst offender is Facebook, I get angry whenever I have to look at their twisted, large-bodied, small-headed monsters that are meant to represent human beings. Smh.

Re: Humaaans: Mix-and-match illustrations of people with a design library

#56

Post by rchaud »

JUSTed wrote: post #22

This is the new version of stock photos for lazy and conformist people. But instead of having some young attractive models smiling at the camera with a flipchart in their hands, now you get a fast-food-style illustration, devoid of soul and personality, identical to the other designs used by some other startup, that's going to age like milk and will require a rebranding in two years. tl;dr — it's a fad.

That's tech industry marketing in a nutshell though. How many startup homepages promise "seamless integration with your stack" or "first-class customer experience" and fail to deliver?

Nokia's tagline back in the day used to be "Connecting People", and yet today it is FB that brazenly repeats this ad nauseam in its press statements each time another breach of user privacy is revealed.

Re: Humaaans: Mix-and-match illustrations of people with a design library

#58

Post by nmstoker »

whatshisface wrote: post #48
innerspirit wrote: post #42

Interesting how I did not notice any issues with the library until I came to the comments and there were several mentions of implicit racism. There is some projection going on here. Upon reviewing the site again, there are some lighter skin tones that I would identify with as a pale white man, if I really cared.

> Upon reviewing the site again, there are some lighter skin tones that I would identify with as a pale white man, I looked through it and I have to disagree, the skin tones are all dark. There is no reason to call that racist though, maybe the author just doesn't see a lot of white people in whatever country they live in. Edit: ouch, I guess my optimism was misplaced. Given that he's from California, it really does…

It appears he lives in California https://mobile.twitter.com/pablostanley

Re: Humaaans: Mix-and-match illustrations of people with a design library

#60

Post by rchaud »

aboutruby wrote: post #5

This is really neat! Reminds me of the style Airbnb, Stripe and Dropbox uses.

Now that this art style is freely available, prepare to see it slathered over every new startup promising an API for your SaaS that integrates with their PaaS and builds a future-proof IaaS.
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