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Apple resumes selling iPhone SE at lower $249 price on its clearance store

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Re: Apple resumes selling iPhone SE at lower $249 price on its clearance store

#141

The only thing that could get me to upgrade from my iPhone 7 would be a premium version of the iPhone SE. I want a smaller phone, not a bigger one, but I want updated specs and possibly an OLED screen.

Not only is this something I’d love, it’s also a comment that gets a lot of upvotes on Hackers News every time it’s made. Do HN readers have an unusual like for ‘small’ phones or is it just an unserved market?

In my case, brachydactyly type d makes horizontally thinner screens (not necessarily just "smaller" ones) much easier to use. I watch people on Youtube review these giant phones, and it's the only times in my life I've experienced thumb envy.

Re: Apple resumes selling iPhone SE at lower $249 price on its clearance store

#142

Beautiful design- but it’s effectively dead on arrival due to iOS being too bloated for dated hardware, and it’s only going to get slower as newer iPhones get faster.

You've not been paying attention. (Or are deliberately trolling.)

One of iOS 12's advertised features was that it's significantly faster than 11 on older hardware. And that seems to be true.

Re: Apple resumes selling iPhone SE at lower $249 price on its clearance store

#143
post #106

I don't understand why Apple can't update the SE in its current design iteration. Obviously if they can release a redesigned iPhone in a small form factor, I'd hop on it. I want a small one handed device that has the latest specs and TouchID, and a headphone jack.

First, I think this long cycle was intentional, the small phones have a market, but not big enough to require frequent updates.

Secondly, I think Apple wants to drop the home button on all devices. The next SE will be edge-to-edge screen. This March will mark 3 years since the last release.

If it doesn't show up in March, maybe it will appear in September with the other phones.

But if it doesn't appear this year, then:

- they had production problems with the fancy screen

- OR they decided to drop the SE altogether

Re: Apple resumes selling iPhone SE at lower $249 price on its clearance store

#145

The upcoming sony xz4 compact may be the only small phone with premium components, and it's extremely frustrating. It's not even /that/ small. You can find small phones but they have terrible cameras, sub HD resolutions, and bargain basement SOCs. Is the demand for a premium (or even mid range) small phone really that low?

Yes, the demand really is that low. People who want a smaller phone in 2019 are a very small yet very vocal minority. If there was a large untapped market for smaller phones, then the limited number of small phones on the market would be selling a lot better than they actually are. Somebody would notice and start making more of them. Like phones with physical keyboards, phones with small screens have become a niche p…

> Yes, the demand really is that low.

Do you have any evidence for that?

There are virtually no, modern, reasonably-specced and reasonably priced phones with smaller screens available currently, so it's no wonder they're not selling.

In the Android world, there's only a couple of low-end Nokia phones (Nokia 1 - 4.5" screen and Nokia 3 - 5.2" screen), low-end Samsungs like the Galaxy J3 and the high-end and expensive Sony XZ2 Compact available but these phones aren't available for sale in many shops or on many contracts. If the market doesn't produce modern smaller phones, then they can't be sold, so arguing that "the demand really is that low" is currently a circular argument.

I suspect that part of the reason why the resale value of older iPhones like the 6 and 6s are high is that a reasonable percentage of people, esp. women, want smaller phones like these iPhones which are still reasonably fast and quite usable. My girlfriend hates using large phones as she finds them too big to hold in one hand easily, and has kept using an old Android because of its 4.5" screen.

I'm a tall person - well over 6 foot - with largish hands and even I find it difficult to comfortably use a phone wider than 70mm. I also find the current trend of producing 18:9 ratio phones completely baffling, as it makes reaching the top of the screen impossible with one hand in situations like traveling on trains or buses. Widescreen videos are filmed in 16:9 ratio, so it would make much more sense to go back to 16:9 ratio phone screens.

Re: Apple resumes selling iPhone SE at lower $249 price on its clearance store

#147
post #138

Earlier quoted context omitted.

Simple, because people would buy it instead of the more expensive new iPhones. They don't want unit sales anymore, they want ASP.

Firstly, final phone price doens't matter. Margins matter. These phones are old hardware; it's not inconceivable that mass-producing them would yield margins just as good (if not better) than the cutting-edge. Secondly, Armament Systems and Procedures? Active Server Pages?

Average Selling Price.

Re: Apple resumes selling iPhone SE at lower $249 price on its clearance store

#148
post #101

Earlier quoted context omitted.

The iPhone SE was the last stand of a dead philosophy - the one-handed phone. To Steve Jobs, it was absolutely essential that all of the core functions of the iPhone could be performed with one hand. That requirement dictated large parts of the iPhone's design and the UX principles of iOS. One-handed operation formed a key part of the marketing of the iPhone 5. https://www.youtube.com/watch?v=O99m7lebirE The one-hand…

I recently bought an iPhone SE and you've articulated why I bought it far better than I could. Well done! I know a simple upvote would suffice but just wanted to tell you that, on my iPhone SE, of course :)

+1, this comment is spot on. I'd also add, it feels both more useful yet not utilitarian.

When I first saw the iPhone 6 the design struck me as lousy. It feels great in the hand and the hardware is top-notch, but it definitely felt like a phone they could build easily, while knowing you're most likely going to put a case on it-- quite utilitarian. On the other hand, after the iPhone 4 I had no idea how Apple would outdo its hardware design, but the iPhone 5 with its chamfered edges and unibody enclosure is, IMO one of if not the best Apple ever had. I'm happy that design was inherited in the SE.

In the sense of usability though, in spite of the utilitarian design new iPhones have lost both the headphone jack and TouchID! Moreover, they're too big to use with one hand. In that sense, the SE still feels more "useful", and it's why I keep mine around.

Re: Apple resumes selling iPhone SE at lower $249 price on its clearance store

#149
post #83

Earlier quoted context omitted.

they have put their money where their mouths are...the linked iPhone SE is already sold out, despite it just being an hour since this article was posted i really want one, i wish i saw this sooner edit: its still available in other colors, its not sold out yet,,

the linked iPhone SE is already sold out, despite it just being an hour since this article was posted Hopefully that's a strong enough signal to be noticed at a meeting inside Apple.

+1. I would love to see an updated SE too.

I do think that unless there's someone actively looking for signals, they won't, but I do hope the lackluster sales on their newer models has them giving the market the SE targeted a second look.

Re: Apple resumes selling iPhone SE at lower $249 price on its clearance store

#150
post #138

Earlier quoted context omitted.

Simple, because people would buy it instead of the more expensive new iPhones. They don't want unit sales anymore, they want ASP.

Firstly, final phone price doens't matter. Margins matter. These phones are old hardware; it's not inconceivable that mass-producing them would yield margins just as good (if not better) than the cutting-edge. Secondly, Armament Systems and Procedures? Active Server Pages?

Average Selling Price, https://www.investopedia.com/terms/a/averagesellingprice.asp
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