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New logo

slackhq.com

151–160 of 259 posts

Re: New logo

#151
It looks like a google product now. If I could stop seeing you the swastika, it'd be better.

The # at least was related to the channels and showed some relation to chat programs because of IRC channels.

I'm sure they had their reason for this change, I'm just not sure if it was a good reason.

Re: New logo

#152
post #75

I think it's supposed to look like little message bubbles, but I get kind of a "squirt emoji" vibe from it. Edit: apparently HN doesn't support emojis. https://emojipedia.org/splashing-sweat-symbol/

Ohhhhh, message bubbles! That explains so much.

Except Slack's UI doesn't use message bubbles. I wonder, is this a signal that that's about to change, or is it just artistic license?

Re: New logo

#153
post #46

Earlier quoted context omitted.

How do you figure-do you have any specific cases you're thinking of? Like the platform itself, the brand and positioning of a company is constantly evolving.

Uber is a prime example of this

Uber is/was broken with or without a logo change. Their problem wasn't their logo or the changing of it, it was their people.

Re: New logo

#155
post #90

Earlier quoted context omitted.

Agreed, the '#' had a long history of indicating a channel, like on IRC, and by extension text-based communication.

And for those not familiar with IRC, the association of "#" with Twitter hashtags says "communication" too.

And for those not familiar with early Twitter, the hashtag was not a feature of the platform, but a shorthand way to indicate a topic. This of course was recognized and formalized by Twitter soon after, but I find it fascinating that it was a feature essentially developed by the users and more simply recognized by the platform later.

Re: New logo

#156
The old logo looked like an extension of 23AndMe's logo and the new logo looks like a Google product logo with four ducks in a circle.

I like the old logo better.

Re: New logo

#157

It looks like a google product now. If I could stop seeing you the swastika, it'd be better. The # at least was related to the channels and showed some relation to chat programs because of IRC channels. I'm sure they had their reason for this change, I'm just not sure if it was a good reason.

You have to squint to make it out, but there is a resemblance: https://i.imgur.com/mqEs2MQ.png

I'm not sure if it's enough to call it a mistake though. (My mistake for not spotting the entire thread discussing this...)

Re: New logo

#158

Marketing veteran here. Just like Uber and Instagram, they messed up big. They took something iconic and replaced it with something forgettable. The first sentece after they show it tells the lie: "Firstly, it’s not change for the sake of change." Unfortunately, due to the nature of company politics, this kind of thing usually happens because a new CMO or other exec comes in and needs to "mark their territory". Marke…

No, they did change it for the sake of change. The new logo is pretty ugly.

Re: New logo

#160
* We Don’t Sell Saddles Here – Stewart Butterfield – Medium || https://medium.com/@stewart/we-dont-sell-saddles-here-4c5952...

> The answer to “Why?” is “because why the fuck else would you even want to be alive but to do things as well as you can?”. Now: let’s do this.

They hired someone really fucking good at making ugly lower-case As.

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