"No one wants to download apps anymore" I stopped reading there. The major advantage of the App Store (primarily for consumer apps though) is the fact that there's some kind of filtering at place. If I find a quality app, I want to actually pay for it. In fact, if it's a good app - then I prefer to pay, as it often ensures some kind of continuity in the app's lifecycle.
From my perspective many apps are single tab browsers with additional spying capabilities.