I'm not a marketing expert, so correct me if I'm wrong here ... Let's assume an iphone app gets CPM of about $1 [1,2] So if their first app grossed $100k, that means about 100M impressions. That sounds insanely high to me - 100 impressions each for 1M users? 10 impressions for 10M users? When I then see that they're trying to sell books for $99 a pop so you can cash in on their winning techniques [3], it rings of lat…
My already very low view of Andrew Warner just got even lower. slimy get-rich-quick guys give me the shivers.