Earlier quoted context omitted.
Colloquially 'forced' is often used in a sense weaker than coercion. For example, a train delay might force you to take the bus. A move in Chess can be forced because all alternatives immediately lose. In this weaker sense, it might be taken as "left with no better option".
Yes, to force means to leave no alternative or option, and in this sense Facebook is not forcing those connections, and it's unreasonable to say it is forcing them.
So perhaps loosen your grip and understand what the OP was saying?