It amazes me the amount of advertising dollars funneled into advertising to users who are not even allowed to use the website (those under 13).
YouTube top earners: A seven-year-old making $22M
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Re: YouTube top earners: A seven-year-old making $22M
#12You have no reason to complain about your life if a 7 year old can earn 20 million a year playing with toys.
NO REASON
Re: YouTube top earners: A seven-year-old making $22M
#13> As he is still a child, 15% of Ryan's earnings are put into a bank account that he can only access when he becomes a legal adult. Why 15%? Why not 100%? Why not even 50%? Should this sit right with me? I want to believe this child isn't being exploited. EDIT: Thanks for clearing that up for me. It seems I was misunderstanding.
This doesn't mean that the parents get the other 85%. All the income belongs to the child, the 15% figure is put in a trust as a requirement by California law and cannot be accessed until the child turns 18.
The article doesn't say that more than 15% is put in trust, or that the child is spending $XXX,000 on himself.
Of course, the child also isn't generating the whole business himself either.
Re: YouTube top earners: A seven-year-old making $22M
#14It amazes me the amount of advertising dollars funneled into advertising to users who are not even allowed to use the website (those under 13).
Kids watch the videos, then ask their parents to buy the toys. Same way toy advertising works on television.
Re: YouTube top earners: A seven-year-old making $22M
#15I’m kind of surprised that Logan Paul is still doing so well.
Living embodiment of YouTube gone wrong, still made $3 million more than he did last year according to this article.
Re: YouTube top earners: A seven-year-old making $22M
#16What I find interesting is that many of these youtubers have created personas to appeal to their audience, like true entertainers. However loyal viewers are fooled into this false sense of reality, where they are friends with content creator and this is not a persona at all, he's my friend. Over time, the content creator and the audience share so many moments together, it becomes an emotional bond and a substitute for people's social needs. People grow attached to this persona, sometimes obsessively. I think it could create of a scary pattern of disassociation, has it already?
Another thought: If the content creator chooses to optimize the money-making persona, it eventually leads to sensationalized content to generate the maximum possible number of views. I think there is some sadness in that: no matter what form of art, so much of it is influenced (disrupted?) by money -- it almost seems inevitable.
Re: YouTube top earners: A seven-year-old making $22M
#17What I find interesting is that many of these youtubers have created personas to appeal to their audience, like true entertainers. However loyal viewers are fooled into this false sense of reality, where they are friends with content creator and this is not a persona at all, he's my friend. Over time, the content creator and the audience share so many moments together, it becomes an emotional bond and a substitute fo…
this is what the paul brothers already do for a living
Re: YouTube top earners: A seven-year-old making $22M
#18To me this little news snippet had just hit home how much of a bubble I live in, and how we're diverging into multiple streams of media for different cultures and classes.
These million dollar media businesses exist that I have no idea about and no exposure to. Presumably when my child reaches approx 8, he'll have been brought up without ads and with most of this content having been blocked (or more accurately, just never coming into the house/houses of his friends, blocking, even though that's what it is we're doing is almost too 'active' a word). And there will be a whole sub-class of the population brought up on this stuff that we never mix with.
Or maybe I'm naive and these media will get in past our defences, but judging by how current media bubbles work it's a distinct possibility that it will remain a bubble I'm never exposed to (I.e I know pay TV options and certain newspapers/you tube things exist, but struggle to tell you a single person I know under the age of 50 who subscribes).
I can't be the only one who feels a little sick at the prospect of making money heaping consumerism on children...?
Re: YouTube top earners: A seven-year-old making $22M
#19I wonder if these guess at the income of internet celebrates could some how hurt them when doing taxes.
Only if they don't report. Tax departments usually don't care where the money comes from, as long as they get their cut.
Re: YouTube top earners: A seven-year-old making $22M
#20It amazes me the amount of advertising dollars funneled into advertising to users who are not even allowed to use the website (those under 13).
Under 13 year olds cannot have a youtube channel or account without the supervision of their parents. They absolutely are allowed to use the site, though. Youtube even has channel setting specifically for young children.