"Adds zero net new advertising customers" means advertisers are abandoning the site?
Money 'abandoned' my wallet when I payed for my friend's dinner and she payed me back.
Yelp craters 30% as advertisers abandon the site
461–464 of 464 posts
Re: Yelp craters 30% as advertisers abandon the site
#462Earlier quoted context omitted.
If they were that great they wouldn't need Google to send a steady stream of new users their way. People would seek out Yelp directly. But even the search term "Yelp" itself it down roughly 50% since 2014, suggesting that less and less people would actively and directly seek out that page. When I search "Chinese Restaurant XY" and Google ranks results that would hide the information I seek behind annoying interstitia…
"If they were that great they wouldn't need Google to send a steady stream of new users their way." Right. Like Amazon not needing roads. Or Walgreens needing a working Pharmacological system. "When I search "Chinese Restaurant XY" and Google ranks results that would hide the information I seek behind annoying interstitials lowly - then I can't blame them. They're doing something that is in my best interest as their…
> Ugh. Yes. That is called a monopoly.
The sentence you replied to wasn't even tangentially related to the definition of a monopoly. It is something every search engine should do whether they have a monopoly or not, which is ranking things highly that are most useful to me. Sites hiding stuff behind interstitials just aren't.
Now Google sure aren't angels, but the "penalizing interstitials" part hardly is the evil part.
It might've been the creation of a competing product with a decent user experience that was evil. But then yelp was hardly sitting on a secret sauce. A 10 year old with 1 year of programming experience can build a review portal, and it'll likely be more pleasant to use than one that is intentionally crippled by it's owners.
Re: Yelp craters 30% as advertisers abandon the site
#463I don't have any sympathy for a site that purposely cripples the web mobile site to force you to install their app. They lock you out of pictures after around 20 so you have to go to desktop or install their crappy app. Yelp will not be missed.
Yelp really tried to get me to advertise my business with them. I use Adwords regularly. However, I chose not to engage with them, even to fully register my business with them, because of their reviews policy, and the drama surrounding trying to fix incorrect or slanderous reviews.
Re: Yelp craters 30% as advertisers abandon the site
#464"Adds zero net new advertising customers" means advertisers are abandoning the site? Money 'abandoned' my wallet when I payed for my friend's dinner and she payed me back.
>> I payed for my friend's dinner and she payed me back.
I paid for my friend's dinner and she paid me back.