Basic economics. There's no reason why farmers should switch to more expensive feed even if its better for the environment or cows. At least near term they will end up selling the same meat for a higher price to compensate for the feed, will sell less meat due to the price, ultimately hurting profits, and the plan will be scorned until it's abandoned. It doesn't even matter that seaweed is cheap and resource-light to farm, nor does it matter that only a small amount of this compound needs to be put in the feed. Shareholders will not tolerate more overhead unless forced.
This is the perfect place for government action to incentivize switching to this kind of feed, be it subsidy or tax break. Pollution is sadly profitable, and corporations need to be either fined for polluting or incentivized for reducing pollution; shareholders rarely see beyond quarterly profits, let alone the great economic consequences of pollution a century down the line.