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Why Pencils Are Yellow (2017)

artsy.net

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Re: Why Pencils Are Yellow (2017)

#91
post #89

Earlier quoted context omitted.

Grown up in China and most popular pencils were coded in dark green made by Zhonghua. https://img3.doubanio.com/lpic/s9122591.jpg Yellow ones are rare there.

Does the color green have a meaning in China?

Sure, "cuckold" (as applied to hats, not in general).

But I doubt that's what they're going for with the pencils.

Re: Why Pencils Are Yellow (2017)

#92
post #78
post #73

Earlier quoted context omitted.

In Italy, quality in everyday pencils used to be associated to Staedtler, and their pencils were striped black/yellow.

What you are describing are Koh-i-noor pencils. Staedtler pencils are blue, with the black top.

Search for "staedtler matita" (italian for pencil) and look at images: https://www.google.com/search?q=staedtler+matita

The overwhelming majority is black/yellow. Maybe they geo-segment.

Re: Why Pencils Are Yellow (2017)

#93
post #89

Earlier quoted context omitted.

Grown up in China and most popular pencils were coded in dark green made by Zhonghua. https://img3.doubanio.com/lpic/s9122591.jpg Yellow ones are rare there.

Does the color green have a meaning in China?

For Han people, it doesn't mean anything specific. Here I think it's just refering woods.

You can see bamboo leaves in the zoomed-in version:

http://g.search.alicdn.com/img/bao/uploaded/i4/i1/740891439/...

Re: Why Pencils Are Yellow (2017)

#94
The article can as well be “Why Pencils are XYZ” where XYZ depends on the country. Once a product is successfull, the original manufacturer and their competitors just continue to copy the attributes of the sucessful product until people can no longer imagine the same product with very different attributes. That is why “Why pencils are yellow” makes sense only in the US, while people living elsewhere are saying: nope, not where I live.

Re: Why Pencils Are Yellow (2017)

#95
post #62
post #39

Growing up in India, all the pencils I used were red and black striped made by Nataraj. I remember seeing yellow pencils in western movies though. https://cwpencils.com/collections/nataraj/products/621-hb-pe...

Probably the most common colour in New Zealand is that red and black stripe as well, but usually made by Staedtler[0]. Some other brands also copy the same style[1]. Seems like we need another article on Why Pencils Are Red And Black. [0] https://i.imgur.com/AMbEQzT.jpg [1] e.g. https://i.imgur.com/mmN943m.jpg

South Africa is another antipodean country where pencil means Staedtler in black & red

Re: Why Pencils Are Yellow (2017)

#96
post #43

Earlier quoted context omitted.

It's not even Western, from my experience it's just the US. In Australia, I don't think I'd ever seen a yellow pencil, other than one that came in a set of coloured pencils for art. I hadn't realised it was the norm in the US until relatively recently. We have these, just for example: https://www.faber-castell.com/products/GraphitepencilGoldfab... https://www.staedtler.com.au/en/products/pencils-accessories...

Definitely not just US. I'm from Lithuania and these were the pencils we all used [0]. That was around 1992 and later, so could have been a relic from Soviets. Only in later years green ones appeared and yellow with black stripes. [0] - https://thumbs.dreamstime.com/z/lead-pencil-isolated-white-b...

I spent a year in the baltics, got homeschooled while there. The pencils were a tealish green and tasted much worse than your garden variety Dixon, but wrote much better.

It was probably an H grade rather than HB. Pencils in the US stores often come out smudgy to me ever since then...

Re: Why Pencils Are Yellow (2017)

#97

So the story is, as it is for nearly every physical artifact in my life, "Because people are easily lured by bright objects and catchy marketing into associating quality with anything but the quality of the goods." I'm reminded of User Testing at Powerset. When we did unbranded search testing of Wikipedia, late-stage Powerset usually won most search comparisons by users. But if we branded the search results against G…

> So the story is, as it is for nearly every physical artifact in my life, "Because people are easily lured by bright objects and catchy marketing into associating quality with anything but the quality of the goods." Bright? According to the article, the pencils were painted yellow to symbolize China, because their graphite was sourced from Siberia. (Seems like a stretch, but that's what it says...) What does brightn…

>Manufacturers usually painted their pencils if they were looking to cover up imperfections in the wood. Accordingly, typical paint colors were dark: purple, red, maroon, or black. But Hardtmuth was looking for a way to advertise the caliber of its graphite rather than its wood.

Bright color to stand out, as opposed to dark colors hiding imperfections. Another stretch, perhaps.

Re: Why Pencils Are Yellow (2017)

#98
post #64

So the story is, as it is for nearly every physical artifact in my life, "Because people are easily lured by bright objects and catchy marketing into associating quality with anything but the quality of the goods." I'm reminded of User Testing at Powerset. When we did unbranded search testing of Wikipedia, late-stage Powerset usually won most search comparisons by users. But if we branded the search results against G…

This reminds me of a post on HN where someone put a picture of a Duck on a wireless charger, giving it a brand identity and the charger was selling like crazy. Users identified with that brand over a charger that was brandless.

How can an animal give brand identity? Do you have a link to that post? I'm curious.

Re: Why Pencils Are Yellow (2017)

#99
post #43

Earlier quoted context omitted.

It's not even Western, from my experience it's just the US. In Australia, I don't think I'd ever seen a yellow pencil, other than one that came in a set of coloured pencils for art. I hadn't realised it was the norm in the US until relatively recently. We have these, just for example: https://www.faber-castell.com/products/GraphitepencilGoldfab... https://www.staedtler.com.au/en/products/pencils-accessories...

Definitely not just US. I'm from Lithuania and these were the pencils we all used [0]. That was around 1992 and later, so could have been a relic from Soviets. Only in later years green ones appeared and yellow with black stripes. [0] - https://thumbs.dreamstime.com/z/lead-pencil-isolated-white-b...

I distinctly recall yellow pencils in the USSR. Not that it was the only color, but it was definitely a popular one.

Looking it up, apparently this has something to do with pencils being manufactured in early (1920s) USSR by an American entrepreneur:

https://en.wikipedia.org/wiki/Armand_Hammer#Career

https://i.imgur.com/vpObXqU.jpg

Eventually the Soviet government bought the entire operation from him, and thenceforth it became this:

https://ru.wikipedia.org/wiki/%D0%9C%D0%BE%D1%81%D0%BA%D0%BE...

And they probably just continued to use yellow, because why not?

Re: Why Pencils Are Yellow (2017)

#100
post #18

Explains my confusion with early internet "cliparts" and icons being always in yellow. I am sure most non westerns might be equally confused. Pencil meant black and red for us in India - Natraj FTW

It's not even Western, from my experience it's just the US. In Australia, I don't think I'd ever seen a yellow pencil, other than one that came in a set of coloured pencils for art. I hadn't realised it was the norm in the US until relatively recently. We have these, just for example: https://www.faber-castell.com/products/GraphitepencilGoldfab... https://www.staedtler.com.au/en/products/pencils-accessories...

Australian here too - I do remember occasionally using yellow US-style pencils but I think they were usually crappy knock-offs from cheap shops because the wood was always low quality, the graphite broke all the time and the rubbers (erasers) on the top were always useless and left black marks everywhere.

The standard pencil we had at school was just plain red with a straight cut top so you could see the graphite - I think a staedtler HB (bit like [1] but didn’t have the ‘minerva’ brand name on it). A lot of automatically marked tests needed 2B pencils to mark the answer sheet and we almost always used the red and black striped ones like your link.

1. https://www.supplyme.co.nz/shop/Stationery/Pens+Pencils+Mark...

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