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Cardiff tech firm: 'We'll pay £100k, but can't get staff'

bbc.com

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Re: Cardiff tech firm: 'We'll pay £100k, but can't get staff'

#10
In the article they say they are offering London salaries. Fine. But Cardiff is not the same as London!

London is huge comapred to Cardiff. Cardiff has about 500,000 people in its urban area compared to 10,000,000 in London, and Cardiff is about 30 square miles compared to almost 700 square miles for London [1]. As such London just has a lot more going on - theatre, museums, nightlife, restaurants, sports, shopping, meet-ups, career-possibilities, transport, galleries... you name it there is more of it in London, and its also generally all very good or even world-class quality. Sure Cardiff has some stuff going on and has its own cultural & social activities, but it is in no way even in the same league as London by any stretch.

As a result you're not going to lure someone to Cardiff by just matching London salaries - who would give up London to go to Cardiff to get the same salary but a culturally and socially moribund (by comparison) experience? You have to offer them something above and beyond. Not everyone likes hiking & nature, and I'd wager that most people in these salary ranges aren't that badly impacted by high property prices in London.

Perhaps offer salaries that are more than London and then see if the applications start rolling in?

1 - https://en.wikipedia.org/wiki/Cardiff & https://en.wikipedia.org/wiki/London

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