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Snap CEO Named a Chief Business Officer, Then Changed His Mind

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Re: Snap CEO Named a Chief Business Officer, Then Changed His Mind

#21
post #4

SNAP IPO should herald the death of dual share class listings. They sold billions in equity to the public, but gave the shares 0 voting rights. So now investors have no recourse to push for changes at the board level.

S&P is now excluding such share structures from companies it considers for the S&P 500, so I would anticipate that this will get much rarer among public companies.

Re: Snap CEO Named a Chief Business Officer, Then Changed His Mind

#22
post #2

The headline is a bit confusing: the CEO wasn't named CBO, he named someone and then (apparently?) fired her before she took the role.

I read it the same way. Headlines are typically present tense. I wonder what caused the editor to write this one in past tense.

Re: Snap CEO Named a Chief Business Officer, Then Changed His Mind

#23
post #7

I'm going to be devil's advocate here but the CEO (especially of a troubled company like Snap) needs to take the best decisions for the company and stretch solvency and viability for as long as possible. Of course, it's unpopular to promote someone, then rescind that offer and hire someone else. But in this case, the tradeoff seems reasonable. Hiring a well connected, veteran exec who comes from a company known for i…

That's a charitable way to look at it. A less charitable way would be the CEO is shooting from the hip and doesn't have a clue what the company needs.

> A less charitable way would be the CEO is shooting from the hip and doesn't have a clue what the company needs.

- He continued backing the redesign long after it was clear the public hated it

- He continued to push spectacles and insist they were a "camera" company, long after the market showed there was no demand from it.

- In the last 5 years he's gone from insisting that snap is a "social media company", to "a camera company", to "the fastest way for people to connect".

In my mind, he seems like he's pretty out of touch with what the public wants from Snapchat and is just bouncing from one idea to another hoping to get lucky again.

I feel like he was a college kid who built an app that he wanted, but as he's aged he no longer identifies with Snap's user base. He's trying to push his idea of what Snap should be (because that worked originally) as opposed to asking users what they want.

Re: Snap CEO Named a Chief Business Officer, Then Changed His Mind

#24
post #7

Earlier quoted context omitted.

That's a charitable way to look at it. A less charitable way would be the CEO is shooting from the hip and doesn't have a clue what the company needs.

> A less charitable way would be the CEO is shooting from the hip and doesn't have a clue what the company needs. - He continued backing the redesign long after it was clear the public hated it - He continued to push spectacles and insist they were a "camera" company, long after the market showed there was no demand from it. - In the last 5 years he's gone from insisting that snap is a "social media company", to "a c…

just bouncing from one idea to another hoping to get lucky again.

Welcome to the world of social software!

I'm not convinced that anyone really knows what people want in this market.

Re: Snap CEO Named a Chief Business Officer, Then Changed His Mind

#26
post #24

Earlier quoted context omitted.

> A less charitable way would be the CEO is shooting from the hip and doesn't have a clue what the company needs. - He continued backing the redesign long after it was clear the public hated it - He continued to push spectacles and insist they were a "camera" company, long after the market showed there was no demand from it. - In the last 5 years he's gone from insisting that snap is a "social media company", to "a c…

just bouncing from one idea to another hoping to get lucky again. Welcome to the world of social software! I'm not convinced that anyone really knows what people want in this market.

Hey, but he's a product genius no?

https://www.google.com/search?safe=off&q=evan+spiegel+%22pro...

Re: Snap CEO Named a Chief Business Officer, Then Changed His Mind

#27
post #20

I'm going to be devil's advocate here but the CEO (especially of a troubled company like Snap) needs to take the best decisions for the company and stretch solvency and viability for as long as possible. Of course, it's unpopular to promote someone, then rescind that offer and hire someone else. But in this case, the tradeoff seems reasonable. Hiring a well connected, veteran exec who comes from a company known for i…

It's important to note that Kristen O’Hara was also an outsider who is a "well connected, veteran exec." She had only been with Snap for 2 months. Characterizing her as a "good employee, but ultimately an employee with no new insights or inputs" is probably not accurate.

True. But I think the contrast here is who is more capable of adding value to Snap. The Ex-Time Warner marketing executive or the Ex-Amazon Ad executive. Profile wise they are pretty similar but yet they come from very different industries and probably have very different operational philosophies.

Also, 2 months is a very short time for everyone but Snap. In a 12 months runway, 2 months is 16% of the time you have before running out of cash.

Re: Snap CEO Named a Chief Business Officer, Then Changed His Mind

#28

I'm going to be devil's advocate here but the CEO (especially of a troubled company like Snap) needs to take the best decisions for the company and stretch solvency and viability for as long as possible. Of course, it's unpopular to promote someone, then rescind that offer and hire someone else. But in this case, the tradeoff seems reasonable. Hiring a well connected, veteran exec who comes from a company known for i…

That's no excuse. If they needed a connected, veteran executive now, they also needed one when they decided to promote someone who didn't have those credentials. So this indicates poor leadership qualities in multiple ways. Not the least of which is treating a valued employee like garbage.

Exactly. The issue isn't that he made a choice, it's that he made a different choice first--not too long ago--and made it public.

Sure, walk back a commitment if it's the right thing to do--but your employees/investors will be right to ask why you made the commitment in the first place.

Re: Snap CEO Named a Chief Business Officer, Then Changed His Mind

#29
post #17

Earlier quoted context omitted.

I think you're probably right, but I'd be very surprised if Snap survives - they've been outplayed by Facebook and Zuckerberg is a better CEO. If you're looking for a stock to short Snap seems like a good choice - I'd bet on failure in a few years or some sad acquisition on poor terms. The only other tech company I'm pretty confident will fail is Magic Leap, but unfortunately they're private so hard to bet against.

I’ve made a good amount of cash shorting SNAP, I can’t understand who is buying when they have provided guidance of decreasing DAU’s for at least one more quarter. I hope employees at SNAP are negotiating more stock or salary, they could do so much better at other firms.

Yeah -- I bought some puts at 5 expiring in January for a nickel apiece in August... It was pretty obvious there was nothing there and would drop like a stone -- the question was when the market would wake up. I honestly don't understand what the longs are betting on here, either.

Re: Snap CEO Named a Chief Business Officer, Then Changed His Mind

#30
Evan thinks he's steve jobs. Lost god knows how many users of Snapchat because he felt compelled to completely redesign the app himself and looks like he off course when Instagram started copying Snapchat's features. A lot of these companies that aren't profitable rush to become public without a proper business model and end up getting crushed ( eg: HMNY company of movie pass) It's no surprise that Snapchat is doing so poorly and lots of us could have called this ahead of time. I really don't see this company being around in 2-3 years.
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