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Snapchat CEO’s leaked memo on survival

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21–30 of 195 posts

Re: Snapchat CEO’s leaked memo on survival

#21
”Adults, not teens. Messaging, not Stories. Developing markets, not the U.S.”

So... Snap basically wants to be Facebook?

Adults, messaging, developing world — Facebook is already enormously entrenched in the overlap of those markets thanks to Messenger and WhatsApp. FB has also shown the ability to clone Snap’s product innovations.

I have a feeling 2019 is the year when Snap is acquired. The market cap is already below $10 billion.

Re: Snapchat CEO’s leaked memo on survival

#22

Here's coverage without an insanely user hostile "WE ARE PART OF OATH YOUR PRIVACY IS IMPORTANT (BUT IT'S DIFFICULT TO FIND SETTINGS TO DISABLE COOKIES)" lightbox which cannot be dismissed: https://cheddar.com/videos/snap-ceo-evan-spiegel-company-mem...

Alternatively, disable JS: the page looks perfect, just the article and its images. I have to congratulate the TC frontend devs.

Re: Snapchat CEO’s leaked memo on survival

#23

I used to be a heavy user of Snapchat, and fall into its dominant demographic - young* (edit, had forgotten this word) users. I remember buying stock in the company, and the same week, their big update rolling out, and quite literally burying my friends and their stories underneath the "overcrowded pile of clickbait" mentioned in the article. That, I believe, is where Snap really went wrong, and what drove 3 million…

I don't have many friends on Snapchat, but I follow a lot of celebrities.

Literally the same week, 90% of them stopped posting, and it never recovered. Now it's a ghost town.

People who followed friends got hit, people who follow celebrities got hit, I just don't get it what was on their mind.

Re: Snapchat CEO’s leaked memo on survival

#24

Here's coverage without an insanely user hostile "WE ARE PART OF OATH YOUR PRIVACY IS IMPORTANT (BUT IT'S DIFFICULT TO FIND SETTINGS TO DISABLE COOKIES)" lightbox which cannot be dismissed: https://cheddar.com/videos/snap-ceo-evan-spiegel-company-mem...

It has autoplaying video with sound instead... Brave new world indeed.

Ah apologies - I block that by default. I haven't yet found a way to block the stupid GDPR cookie pop ups.

Re: Snapchat CEO’s leaked memo on survival

#25

They had a working thing and then ruined it. I’m not sure how they managed to do that with a product change. Didn’t they have a way to release changes and measure impact before just forcing it on their entire user base? Once a company gets to this level, they need to recognize the role that luck played into their original product and design. They hit a resonance with people, and it was probably more luck and timing t…

I think it's unsurprising when founders of unicorns eschew A/B testing in favor of vision.

Admitting part of their success was luck is tantamount to admitting "I went from nothing to a billionaire because the dice came up right."

I don't know many people who would be comfortable truly accepting that. And even fewer who could do so AND be the type of driven person necessary. All while everyone around you is looking to you for answers.

Re: Snapchat CEO’s leaked memo on survival

#26

Here's coverage without an insanely user hostile "WE ARE PART OF OATH YOUR PRIVACY IS IMPORTANT (BUT IT'S DIFFICULT TO FIND SETTINGS TO DISABLE COOKIES)" lightbox which cannot be dismissed: https://cheddar.com/videos/snap-ceo-evan-spiegel-company-mem...

I don’t get any of that lightbox junk you’re talking about on my iPhone - did they update the link to a different site?

Re: Snapchat CEO’s leaked memo on survival

#29

Here's coverage without an insanely user hostile "WE ARE PART OF OATH YOUR PRIVACY IS IMPORTANT (BUT IT'S DIFFICULT TO FIND SETTINGS TO DISABLE COOKIES)" lightbox which cannot be dismissed: https://cheddar.com/videos/snap-ceo-evan-spiegel-company-mem...

I don’t get any of that lightbox junk you’re talking about on my iPhone - did they update the link to a different site?

[deleted]

Re: Snapchat CEO’s leaked memo on survival

#30

Earlier quoted context omitted.

It has autoplaying video with sound instead... Brave new world indeed.

Ah apologies - I block that by default. I haven't yet found a way to block the stupid GDPR cookie pop ups.

Firefox + NoScript works great.
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