How Our Marketing Team Spends Money Each Month
open.buffer.com
How Our Marketing Team Spends Money Each Month
1–10 of 32 posts
Re: How Our Marketing Team Spends Money Each Month
#2I'm always amazed at the amount of data Buffer makes transparent
Re: How Our Marketing Team Spends Money Each Month
#3I'm always amazed at the amount of data Buffer makes transparent
Definitely awesome, thanks for sharing.
Re: How Our Marketing Team Spends Money Each Month
#4Not marketing professional here, but I'm surprised at how almost all of the budget went to payroll related expenses. I would have imagined higher percentage spent on advertising spot, online and offline.
Re: How Our Marketing Team Spends Money Each Month
#5What about rent?
Re: How Our Marketing Team Spends Money Each Month
#6Is it just me who finds odd they put advertising production and media buying all mixed into "adversiting", yet break it down by media channel?
It's usually: production + media
I read their advertising breakdown as media purchased, unless production is diluted in the value (which I doubt because you can use ads across social media channels for example, despite having different specs).
Or they just don't want to disclose it, which is completely fine :)
Re: How Our Marketing Team Spends Money Each Month
#7Yeah...I'm thinking you guys need to start spending on some advertising.
Re: How Our Marketing Team Spends Money Each Month
#8Not marketing professional here, but I'm surprised at how almost all of the budget went to payroll related expenses. I would have imagined higher percentage spent on advertising spot, online and offline.
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Re: How Our Marketing Team Spends Money Each Month
#9Not marketing professional here, but I'm surprised at how almost all of the budget went to payroll related expenses. I would have imagined higher percentage spent on advertising spot, online and offline.
Yeah, it's cool to see a budget. But then it's puzzling because I don't know what a marketing team does besides advertise.
Re: How Our Marketing Team Spends Money Each Month
#10I'm always amazed at the amount of data Buffer makes transparent
It's as much part of their marketing as anything in the budget that they shared.