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Brave files adtech complaint against Google

reuters.com

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Re: Brave files adtech complaint against Google

#71

Post by fiatjaf »

nil_pointer wrote: post #37
fiatjaf wrote: post #27

The Basic Attention Token is an idea waiting to be reimplemented with Bitcoin and Lightning.

What is special about implementing anything Bitcoin+Lightning? BAT clones are already being developed on EOS and IOTA (both speedy networks with 0 cost transactions). Here's the IOTA advertising project: https://oysterprotocol.com/

Didn't know that. It's good news people are willing to reimplement BAT.

Special about Bitcoin+Lightning is that these are probably going to last and truly function as money while these others you cited don't.

Re: Brave files adtech complaint against Google

#72

Post by chucky_z »

3pt14159 wrote: post #56
fixermark wrote: post #36

Earlier quoted context omitted.

Hypothetically, you could use something akin to Usenet's technical model (as that was a fully-decentralized message board collection). But that will have implications for latency of post updates, security, and complexity of maintaining the system.

Eh. My vision is something more like Twitter. At the very core it comes down to whether or not people will have always-connected device that can do simple tasks for them. Imagine a layered webs-of-trust from Layer 2 up. Person P1 can trust router R1 (the one they use at home) to accept messages for them. They follow P2, P3, P4 on this future Twitter. P2 may entrust their friend's router. To deliver messages from inte…

Not quite identical, but you mostly just described mastodon.

https://joinmastodon.org/

Re: Brave files adtech complaint against Google

#73

Post by jessaustin »

s73v3r_ wrote: post #70
jonathansampson wrote: post #54

Earlier quoted context omitted.

I'd like to respond, as a developer on the Brave project. We don't simply replace ads with other ads. The entire ad landscape has been co-opted by those who aim to collect as much data about you as is possible. Over 600 million devices were running some form of ad-blocking software in 2017, and that was an increase of 30% from the year prior. This number keeps growing, year over year. Something has to be done. Users…

In all that, I noticed you weren't giving the publishers any kind of choice in the matter.

They get the same deal they offer consumers: take it or leave it.

Re: Brave files adtech complaint against Google

#74

Post by Fiahil »

jonathansampson wrote: post #54
martindale wrote: post #14

Brave's strategy of replacing ads with other ads isn't going to do anyone any good. They could've used payment channels to build a content distribution network, but alas...

I'd like to respond, as a developer on the Brave project. We don't simply replace ads with other ads. The entire ad landscape has been co-opted by those who aim to collect as much data about you as is possible. Over 600 million devices were running some form of ad-blocking software in 2017, and that was an increase of 30% from the year prior. This number keeps growing, year over year. Something has to be done. Users…

Maybe we, the people, don't want you to rescue this industry.

Maybe the "digital ad fraud" they're screaming is the sign they belong rightfully in the void we're trying to bury them.

We've seen enough shit from the ad industry, and it's time to leave them behind as humanity progress and improve.

Re: Brave files adtech complaint against Google

#75

Post by kevin_thibedeau »

britch wrote: post #60
jonathansampson wrote: post #54

Earlier quoted context omitted.

I'd like to respond, as a developer on the Brave project. We don't simply replace ads with other ads. The entire ad landscape has been co-opted by those who aim to collect as much data about you as is possible. Over 600 million devices were running some form of ad-blocking software in 2017, and that was an increase of 30% from the year prior. This number keeps growing, year over year. Something has to be done. Users…

I'm curious, do you have any evidence that most people are installing ad blockers as a privacy measure? I don't have any hard evidence, but I imagine most people block ads because they don't want to have to scroll past a bunch of banners and videos to read the article they want to read. Certainly there are many people who are concerned about privacy, but I don' think that's what's driving the popularity of ad blocker…

I install ad blockers because I don't want to get auto redirected to a porn site which some unscrupulous ad vendors make possible. I tried going blocker free at work for 6 months. uBO got installed the day I was sent to a porn site by malicious JavaScript after clicking on an innocuous link.

Google won't address the JavaScript problem with their ad network so I cut them off.

Re: Brave files adtech complaint against Google

#77

Post by brettz »

jonathansampson wrote: post #54
martindale wrote: post #14

Brave's strategy of replacing ads with other ads isn't going to do anyone any good. They could've used payment channels to build a content distribution network, but alas...

I'd like to respond, as a developer on the Brave project. We don't simply replace ads with other ads. The entire ad landscape has been co-opted by those who aim to collect as much data about you as is possible. Over 600 million devices were running some form of ad-blocking software in 2017, and that was an increase of 30% from the year prior. This number keeps growing, year over year. Something has to be done. Users…

If it's about privacy then why not just block trackers and allow ads? It seems like a page from Eyeo's playbook, another company trying to insert itself as a middleman for advertising.

Re: Brave files adtech complaint against Google

#78

Post by valarauca1 »

britch wrote: post #60
jonathansampson wrote: post #54

Earlier quoted context omitted.

I'd like to respond, as a developer on the Brave project. We don't simply replace ads with other ads. The entire ad landscape has been co-opted by those who aim to collect as much data about you as is possible. Over 600 million devices were running some form of ad-blocking software in 2017, and that was an increase of 30% from the year prior. This number keeps growing, year over year. Something has to be done. Users…

I'm curious, do you have any evidence that most people are installing ad blockers as a privacy measure? I don't have any hard evidence, but I imagine most people block ads because they don't want to have to scroll past a bunch of banners and videos to read the article they want to read. Certainly there are many people who are concerned about privacy, but I don' think that's what's driving the popularity of ad blocker…

I'm going to second this.

My usage of ad-blockers is to make webpages _readiable_. When ever the privacy aspect of it comes up its like, "well that's nice." Just the bandwidth overhead of ads alone makes it worth it.

Re: Brave files adtech complaint against Google

#79

Post by asdkhadsj »

britch wrote: post #60
jonathansampson wrote: post #54

Earlier quoted context omitted.

I'd like to respond, as a developer on the Brave project. We don't simply replace ads with other ads. The entire ad landscape has been co-opted by those who aim to collect as much data about you as is possible. Over 600 million devices were running some form of ad-blocking software in 2017, and that was an increase of 30% from the year prior. This number keeps growing, year over year. Something has to be done. Users…

I'm curious, do you have any evidence that most people are installing ad blockers as a privacy measure? I don't have any hard evidence, but I imagine most people block ads because they don't want to have to scroll past a bunch of banners and videos to read the article they want to read. Certainly there are many people who are concerned about privacy, but I don' think that's what's driving the popularity of ad blocker…

I do both, fwiw. I'd definitely be curious to see the privacy numbers, but yea I'd wager most everyone I know blocks ads purely because the ads are obtrusive.

I run Adblock software for privacy, primarily.

Re: Brave files adtech complaint against Google

#80

Post by sincerely »

fiatjaf wrote: post #71
nil_pointer wrote: post #37

Earlier quoted context omitted.

What is special about implementing anything Bitcoin+Lightning? BAT clones are already being developed on EOS and IOTA (both speedy networks with 0 cost transactions). Here's the IOTA advertising project: https://oysterprotocol.com/

Didn't know that. It's good news people are willing to reimplement BAT. Special about Bitcoin+Lightning is that these are probably going to last and truly function as money while these others you cited don't.

This is a really strange claim, from the perspective of someone not invested in any specific implementation of crypto or blockchains...why would the first product in a given (tech) category be the one that lasts the longest? That would be like expecting WebCrawler to be the dominant search engine or Six Degrees to be the dominant online social media site, or Mosaic to be the browser with the highest usage %. I can't figure out why someone would make this argument unless they have a personal interest in keeping Bitcoin's value high.
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