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We Spent $3.3M Buying Out Investors: Why and How We Did It

open.buffer.com

61–70 of 177 posts

Re: We Spent $3.3M Buying Out Investors: Why and How We Did It

#61

So investors put $2.3M into the company and got back $3.3M. They essentially have a ROI of 1M over a span of four years. Am I crazy to think that this is a pretty good deal for the investors?! If someone gives me a ~40% return on a crapshoot investments (like how most start ups are), I would be pretty happy!

I wouldn't. That's a ~10% yearly return. You can do better with index funds, never mind growth stocks. This is hardly a home run for a VC.

Re: We Spent $3.3M Buying Out Investors: Why and How We Did It

#62
If I remember correctly, these guys were proud and very public about building Buffer as a lifestyle business as were the VCs that backed them. At the end the VCs would came out with a negative IRR which was not unexpected—a lesson into why VCs don’t invest in lifestyle businesses.

Re: We Spent $3.3M Buying Out Investors: Why and How We Did It

#63
post #44

Earlier quoted context omitted.

You are permitted to run the company your way when you are wildly successful and can raise money at obscene valuations (see Facebook). Otherwise it is a delicate dance with the investors.

You can run your company however you please until you no longer have 51% voting control. And don't think for a second that your investors won't do whatever the heck they please once they have controlling interest, up to and including kicking you out of your own company if it serves them better.

After the share buyback, has he undiluted his ownership from 45% to above 50%?

Re: We Spent $3.3M Buying Out Investors: Why and How We Did It

#64
post #54

Earlier quoted context omitted.

True, and the risk here would probably make this a "bad investment" in reality.

There’s no reason on earth why anyone would consider having their money returned plus a mil a “bad investment,” even if they are a VC looking for 100x unicorn returns.

The reason is called opportunity cost.

Re: We Spent $3.3M Buying Out Investors: Why and How We Did It

#65
post #37

Earlier quoted context omitted.

You are thinking from the perspective of an individual investor. For VCs, this kind of return is abysmal since it won't cover the 7/10 companies that went completely bust. In order to VCs to take high risks on early stage companies, they need the winners to return 100x so the fund even makes financial sense. It's one of the main reasons why VCs constantly push startups for hyper growth. This is certainly better than…

It means the three that have a liquidity event only need to cover 5/10 instead of 7/10. Is that not a helpful result?

Ha, venture math is pretty hilarious. VCs basically need to give back their investors a 300% return in 10 years to make up for the risk they handle. Eg. For a $40M fund that's trying to grow to $120M, $1M here and there doesn't really move the needle.

Re: We Spent $3.3M Buying Out Investors: Why and How We Did It

#66
post #30
post #14

Earlier quoted context omitted.

In any other situation it would be the CEO leaving. The investors clearly didn't have enough votes to boot him, and took a cashout to avoid it being a total loss.

Yep, the key figure in this piece is the CEO owning 45% of stock. Hard to beat in any vote.

Surely he now owns relatively more than 45% after "undiluting" his stock. He alludes to that being the case by saying the other minority stockholders have increased their percentage ownership for that reason.

Re: We Spent $3.3M Buying Out Investors: Why and How We Did It

#67
post #43
post #32

Earlier quoted context omitted.

How did you get there from here? This appears to be an A-round startup that just paid $3MM to gain the flexibility to award liquid equity to (among other people) it's employees. Doesn't that make it better than the average equity-issuing startup?

When VCs (companies that make their money by betting on long shots) and two cofounders walk away, that is a really bad sign for a company. As I mentioned in another comment, if he hadn't had 45% of voting shares, the CEO would be gone. It sounds like he just wants to turn it into a lifestyle business. Which is cool, they just need to be upfront about bonuses or profit sharing, and ditch equity. Quick edit: I just re-…

Out of curiosity, can you lay out yearly (or monthly) revenue and profit ranges for what you consider a "lifestyle business"?

To me it sounds like he's trying to establish Buffer as a business, and not a startup. Let's make that distinction, and drop the "lifestyle" part.

Re: We Spent $3.3M Buying Out Investors: Why and How We Did It

#68
post #37

So investors put $2.3M into the company and got back $3.3M. They essentially have a ROI of 1M over a span of four years. Am I crazy to think that this is a pretty good deal for the investors?! If someone gives me a ~40% return on a crapshoot investments (like how most start ups are), I would be pretty happy!

You are thinking from the perspective of an individual investor. For VCs, this kind of return is abysmal since it won't cover the 7/10 companies that went completely bust. In order to VCs to take high risks on early stage companies, they need the winners to return 100x so the fund even makes financial sense. It's one of the main reasons why VCs constantly push startups for hyper growth. This is certainly better than…

VCs must aim high, but a medium-size win isn't the same as going bust. It's still better to get a return with strong linear growth than to get nothing.
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