Would it kill companies to be honest and upfront about these sorts of issues? I feel like "Hey, we're unable to pay our bills unless we can better monetize our product" comes across a lot more honest and trust-worthy than this "We're improving user experience! Trust us!" pride-and-accomplishment nonsense that everyone keeps regurgitating. We're not preschoolers, the Internet can spot marketing slogans a mile away.
What's next? Opt-out phone-home, telemetry, crash reporting, quality analytics, whatever you call it. That's my prediction. My Synology personal file server started nagging about enabling telemetry and needing a privacy notice to store my files on my drive on my network. Screw that.
As for Synology, I did opt out of that as well.
It'd be great if this crap was opt in... since the industry doesn't agree, I propose we make it law.