Hacker News Board Hacker News, browsed like a classic message board
Live data from Hacker News

Nvidia announces RTX 2000 GPU series with ‘6x more performance’ and ray-tracing

theverge.com

Post reply on HN
Print view View original

121–130 of 392 posts

Re: Nvidia announces RTX 2000 GPU series with ‘6x more performance’ and ray-tracing

#121

Post by dragontamer »

ckocagil wrote: post #115
amunster wrote: post #63

Earlier quoted context omitted.

Could you cite this? I've heard the opposite: that Nvidia didn't chase after the crypto market /because/ a crash would cause problems (if they overproduced). Besides, they make plenty of money everywhere else. Furthermore, Intel has charged (edit: consumers) $1000+ for a chip before. The market will bear it, crypto or no crypto.

That might not be a winning strategy if you have real competition though.

Rumor is that AMD's Navi is but a minor update next year. "Next Generation" is 2020 and beyond for AMD.

So unfortunately, NVidia can bet on a lack of competition for the near future. NVidia can always drop prices when Navi comes out (if it happens to be competitive). But it seems like they're betting that Navi won't be competitive, at least with this pricing structure.

Re: Nvidia announces RTX 2000 GPU series with ‘6x more performance’ and ray-tracing

#122

Post by LeifCarrotson »

Cyph0n wrote: post #100
Keyframe wrote: post #93

Earlier quoted context omitted.

Either you're missing a smiley or you're serious. You can't be serious.

So you expect the things he mentioned are provided for free?

At NVidia's level, nearly so. They ship on the order of 50 million desktop GPUs each year. Legal hours, real estate, or translators may seem expensive, but when you count the number of graphics cards that would be required to pay for them it's not even in the ballpark of 50 million.

The warranties do cost something because they add significant risk/cost against each incremental unit, I will grant you that.

Regulations like these have a disproportionate effect relative to volume. NVidia would probably have most of those things even in the absence of the regulations, a couple guys in a garage would certainly not.

Re: Nvidia announces RTX 2000 GPU series with ‘6x more performance’ and ray-tracing

#123

Post by jdietrich »

bitL wrote: post #102
jdietrich wrote: post #92

Earlier quoted context omitted.

>Not sure who is the target market for this tech honestly. These are gaming GPUs being announced at a games conference to an audience of gamers and games journalists. The focus of Huang's talk was how accelerated ray tracing will improve the graphical fidelity of games. GPU compute is a spin-off from gaming. Gamers remain the primary market. They generate the volume that allows Nvidia to sell a supercomputer on a car…

The point was different - it is way too expensive for regular gamers, 2080Ti likely won't be able to do 4k@60Hz like 1080Ti couldn't either and 10 games featuring RTX in the nearly future is not a sufficient draw, especially when some of the effects now look subjectively worse with RTX ON (see those shadows from multiple lights above dancing people from Jenson's demo). So the question remains - who is the real target…

>it is way too expensive for regular gamers

The 80 series has always been a low-volume, high-margin halo product within Nvidia's gaming range. It's dirt cheap and high-volume compared to Quadro, but top-of-the-range for gaming. Cryptomania has revealed to Nvidia that they probably priced the 1080 too low at launch - many gamers were in fact willing to pay substantially inflated prices for The Best GPU.

If the mass market decides to wait for the RTX 1060 or 1050, that's fine with Nvidia, as they face no real competition from AMD at the moment. It's very much in Nvidia's interests to make the most of their market dominance.

Re: Nvidia announces RTX 2000 GPU series with ‘6x more performance’ and ray-tracing

#124

Post by nilkn »

old-gregg wrote: post #24

Putting AI/ML aside, I have a question for graphics experts or/and gamers: what is the practical [1] ceiling of the current champion, the 1080ti? I was under impression that that card already was much more than most people needed. In other words, is the new generation only useful for 4K gaming? [1] By "practical" I mean on 1440p@144Hz monitors.

You can easily push the 1080 Ti to its limit with 4K or 21:9 1440p (3440x1440). It's an incredible card, but it only feels overpowered at 1080p or maybe 16:9 1440p.

Re: Nvidia announces RTX 2000 GPU series with ‘6x more performance’ and ray-tracing

#125

Post by penagwin »

Rebelgecko wrote: post #103
bearjaws wrote: post #31

Earlier quoted context omitted.

This is exactly what im wondering, with the next gen consoles confirmed for AMD CPU/GPU I doubt there will be much Ray Tracing tech in the next generation, which means we're looking at 3-5 years before this tech can be mainstream. These GPUs will be antiquated by the time Ray Tracing can gain any real traction...

I believe that lots of games already do ray tracing/casting when they render (especially for things like lighting and reflections), so there can be benefits even before games switch to 100% ray tracing.

For the most part it really isn't "ray tracing", it's _close_ but almost everybody "cheats" because of the performance gains.

Even if some games do using ray tracing for some things, the developers would have to update their game to support the features of a currently very expensive and uncommon card. Not to mention most gamers have a GTX 1060 or less according to steam to give you an idea of what the current "mainstream" is at.

Re: Nvidia announces RTX 2000 GPU series with ‘6x more performance’ and ray-tracing

#126

Post by bitL »

aseipp wrote: post #65
jasonlotito wrote: post #52

Earlier quoted context omitted.

For those confused, these are about what the 10 series Founder's Editions were priced at originally. When the 10 series was released, the 9XX series was around the same price as the 10 series is now compared to 20. The price isn't going up by 70-90%. It's that the previous series (10) is going down. Does that mean the 10 series isn't worth it? By all means, no. The 9 series was still an excellent series when 10 was r…

Ehhhh, not really, but the release seems a bit different this time around. The 1080 Founders Edition and 1080 Ti FE cards both debuted at $700 USD. (The 1080 Ti was released nearly a year later.) This puts it closer to the now released 2080 FE, which is $800 USD. The 2080 Ti FE, however, is in a league closer to the Titan X/Xp, which were at $1,200. Also they're releasing the highest-end Ti edition at the same time a…

Tensor cores are great for inferencing; for training their support is still a bit shaky, last time I checked.

Re: Nvidia announces RTX 2000 GPU series with ‘6x more performance’ and ray-tracing

#127

Post by jklinger410 »

bitL wrote: post #102
jdietrich wrote: post #92

Earlier quoted context omitted.

>Not sure who is the target market for this tech honestly. These are gaming GPUs being announced at a games conference to an audience of gamers and games journalists. The focus of Huang's talk was how accelerated ray tracing will improve the graphical fidelity of games. GPU compute is a spin-off from gaming. Gamers remain the primary market. They generate the volume that allows Nvidia to sell a supercomputer on a car…

The point was different - it is way too expensive for regular gamers, 2080Ti likely won't be able to do 4k@60Hz like 1080Ti couldn't either and 10 games featuring RTX in the nearly future is not a sufficient draw, especially when some of the effects now look subjectively worse with RTX ON (see those shadows from multiple lights above dancing people from Jenson's demo). So the question remains - who is the real target…

They are likely incentivized to jack up the price on personal purchases so the big manufacturers can have more overhead integrating it with their consoles or pre-built gaming PCs.

Re: Nvidia announces RTX 2000 GPU series with ‘6x more performance’ and ray-tracing

#129

Post by blihp »

bitL wrote: post #12

Hmm, 24%-42% performance increase (14/16TFlops vs 11.3TFlops) for 70-90% price increase... And prices were already inflated by crypto that is now collapsing. Not sure who is the target market for this tech honestly. Still only 11GB RAM, even if 50% faster, making it a nonsense purchase for Deep Learning enthusiasts (state-of-art models are already larger). Unless somebody invented RTX-based coin of course, then this…

For video professionals doing ray tracing this upgrade would likely be a must-have. This assumes the improvement (i.e. 6x or anything in that ballpark) is real and their software supports it... if so, hell, nVidia could double or triple the price of the card and it would still make sense for them. nVidia is just cashing in on a lack of any real competition at the high-end currently... hopefully we'll see AMD get back in the game at some point re: GPUs.

Re: Nvidia announces RTX 2000 GPU series with ‘6x more performance’ and ray-tracing

#130

Post by dragontamer »

blihp wrote: post #129
bitL wrote: post #12

Hmm, 24%-42% performance increase (14/16TFlops vs 11.3TFlops) for 70-90% price increase... And prices were already inflated by crypto that is now collapsing. Not sure who is the target market for this tech honestly. Still only 11GB RAM, even if 50% faster, making it a nonsense purchase for Deep Learning enthusiasts (state-of-art models are already larger). Unless somebody invented RTX-based coin of course, then this…

For video professionals doing ray tracing this upgrade would likely be a must-have. This assumes the improvement (i.e. 6x or anything in that ballpark) is real and their software supports it... if so, hell, nVidia could double or triple the price of the card and it would still make sense for them. nVidia is just cashing in on a lack of any real competition at the high-end currently... hopefully we'll see AMD get back…

Isn't this just an implementation of Microsoft's DirectX Raytracing API?

If so, only video games are really going to use that API. I doubt that a software renderer (or CUDA-renderer) would leave raytracing / light calculations to a 3rd party.

There's a rumor that Dinsey bought a bunch of real-time raytracing equipment for their theme parks (the Star Wars section in Disney World). So high-quality realtime computation is needed for high-tech entertainment / theme parks / etc. etc. So there's definitely a market, even if gamers don't buy in.

Post reply on HN