I am not sure about the name though. Buttermilk though is consumed in India more than other countries it does not seem to resonate with your product.
Good luck with the launch
301–310 of 454 posts
I am not sure about the name though. Buttermilk though is consumed in India more than other countries it does not seem to resonate with your product.
Good luck with the launch
How is this any different from MTR's line of products?[1] And given that MTR's products cost just $2.50 per pack where I currently live, $24 isn't exactly cheap. I haven't tasted your product, but I have tasted the MTR ones and they seem pretty authentic. And MTR being a very old, traditional brand, it's as authentic as it gets. Would love to hear about your differentiation strategy. [1] https://www.mtrfoods.com/prod…
Glad you asked! We have a few key differences: - MTR provides just the spices, you have to bring everything else. This includes vegetables/meat, seasoning, additional spices, oil/salt, etc. Our products include all of this so that the only ingredient you add is water which makes it much more convenient. - Our packets are 100% fresh and don't have any preservatives, whereas existing packaged Indian foods are packed wi…
Any evidence that your food is healthier? Or even any explanation as to why it would be.
>Our recipes are curated from people in the community
What community? Every recipie comes from someone in a community.
>All existing pre-packaged authentic Indian foods are only available in Indian stores
Not where I live. Walmart even sells pre-packaged desi style food.
>Ours is made completely from scratch
What does that even mean in the context of selling a pre-made food product.
Great idea. I wish you nothing but success. Few points: * If you're targeting Indians. You need to price competitively. You need to make it hard to resist. * Find a village/s in India where you can procure and pack. * Post some videos of how it's prepared (tasty.com style). Minor website issues: * Fix coloring "Buy it now" barely visible - https://thebuttermilkco.com/collections/single/products/daal * When user selec…
Hi! As a South Indian and knowing something about how commissary kitchens work and having studied the NRI market base, I would strongly advise you to pivot. You cannot compete with packaged foods wrt price point. You must also have something unique with no competitors. This market is too crowded. You had me at rasam and buttermilk..it’s because of the radar kinship, I want you to succeed. If you are interested, I can…
I'm interested to see how filling I find them, since that's the problem I often have with prepared meals, but lentils and beans are a good start.
Mitra congrats! I'm dismayed by the folks harping on the sodium content (for health reasons not taste). I think it warrants a deeper look because sodium intake is controversial. But there's lot of evidence that people can have more than 2.3g and still be healthy if you have normal kidney function, etc. Shrug, maybe they just wanted to find something to hate on. New England Journal of Medicine: https://www.nejm.org/do…
Earlier quoted context omitted.
When Midwesterners complain about how spicy something is, they're not talking about the pain from the capsaicin. They're referring to the unusual flavors from backing spices like cinnamon, coriander, cumin, turmeric, clove, cardamom, paprika, fenugreek, bay, et. al.. These are not "hot" spices, but people still have issues with them.
I'm sorry, this is contrary to every experience I've had. 'Spiciness' refers to heat, not to combination of spices.
Earlier quoted context omitted.
A bunch of us Westerner looking types went to a Thai restaurant in Mountain View. This was many years ago and I don't recall the restaurant. We ordered some shared dish and were asked how spicy we wanted it, 1-10. We said 10. The whole "are you sure?" thing a few times. They brought the dish out. We said "this really isn't 10 spicy." The server said, "next time say you want it 10 on the Thai scale". Sigh. I live in N…
I think this may be a thing with Thai restaurants in general; it's not just spiciness but also level of fish sauce and even the way the dish is prepared. There's a thing in Chicago about "secret menu" Thai restaurants, which are often written in Thai language (food nerds in Chicago have translated and published them). It might be possible to order things "Thai style" in any good Thai restaurant and get a different, b…
(Like, I realize this is frustrating, but how is the waiter going to know -- from your appearance -- that you spent four months eating Indian food in India?)
Hi Raman Firstly congratulations on launching the product. Being myself from india, I love cooking and really like the choices what you have. However I notice one main thing which may cause issue "Made in a facility with meat, wheat and nuts" As you know few majority of Indians prefer vegetarian food and they may be bit skeptical of eating if it was processed in facility with meat. Also you did not mentioned what kin…