"A $600 phone?! Who's going to buy a $600 phone?!" -Steve Balmer
I worked in Windows Mobile at the time. He was just quoting what the best market researchers had told him. We were given a LOT of market research papers with in-depth customer surveys where lots of people said, repeatedly, that they would "never pay money for a phone". If you think back to then, phones were "free" with a 2 year contract. The idea of getting someone who was used to free to switch over to $600 overnigh…
The most I've ever spent on a phone was $200 for a Motorola Razer after damaging my first one before it was upgrade time.
Now I use a Moto G4 Play, and it's great. Why anyone would spend more than $200 on a phone unless there is a business requirement (ie, it makes you money) is beyond me.