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Some Amazon Reviews Are Too Good to Be Believed – They're Paid For

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Re: Some Amazon Reviews Are Too Good to Be Believed – They're Paid For

#161
I'm not really sure why there are any real reviews on sites like Amazon, Yelp etc. Why do people leave reviews; what's in it for them? Is it some strange form of altruism where they're helping their fellow anonymous shopper while also helping out one of the world's most successful megacorporations?

Writing this comment has made me re-think why I'm writing this comment.

Re: Some Amazon Reviews Are Too Good to Be Believed – They're Paid For

#162

I usually just ignore 5-star and 1-star reviews. Many of five stars are either fake or people who just bought the product and are too excited to leave an unbiased review. Many of one stars are from people who are not satisfied with the purchase process (slow delivery / fake reviews / broken item), so they leave bad review that doesn't really reflect product quality itself.

I rarely leave reviews, but there has been a case where I had to threaten to sue a company before they'd hold up their end of an agreement. And 'threatening' is not just mentioning "I'll sue you!" but actually researching applicable law, what prerequisites I needed to be able to sue (e.g. I needed to hire a debt collector first, which would have cost me money as well), applicable court, what the bailiff would cost, court fees, etc. Some fourty phone calls and a few emails and letters later, spread out over half a year, I finally got the money back on the day before I would have had grounds to sue them. That was more than half a year of stress and them having both the product and my money. To be honest it was kind of disappointing that they paid up in the end, as I was finally well-prepared and wanted them to have to pay the fees that debt collection etc. would have incurred.

You bet that after it was all over and done, I wrote that one-star review. While writing it, I noticed that other people had the same issue. One person also had to cite court fees before they paid up, and some others didn't know enough about applicable law or had amounts that were just too low to go to court over (like $50-$250). I usually don't put much stock in such reviews, but it turns out I should have read and considered them.

There are definitely legitimate cases for one-star reviews.

Re: Some Amazon Reviews Are Too Good to Be Believed – They're Paid For

#163
post #155

"Our approximation is that less than 1 percent of reviews are inauthentic" Get the hell outta here. Look at literally any product and you'll see a plethora of obviously fake reviews. The worst I've noticed? Check out headphones. 500+ 5 star reviews for cheap Chinese products all over the place. In fact, anything that's around 500 5 star reviews is probably mostly fake reviews.

Couldn't it be that 1% is fake site-wide, but that for some products, 85% of 600 reviews might be fake? If I were Amazon and would want to downplay the issue, I would certainly quote the site-wide figure when the fake-review-posters are only paid to hype a couple of products.

1% seems way way too conservative, every product I click has a lot of them. Even if you count all the products people don't buy much, it has to be at least 5 or 10% fake reviews minimum.

Re: Some Amazon Reviews Are Too Good to Be Believed – They're Paid For

#164

I've been using https://www.fakespot.com to flag bullshit reviews for a few months now. After many happy purchases informed by its review analysis, I believe it works.

Would be amazing if fakespot runs the whole fake review business and therefore can tell you which ones are fake. Wait until this becomes a paid service.

Probably not, though, so more likely the fake reviewers will find a way to avoid its detection algorithm at some point.

Re: Some Amazon Reviews Are Too Good to Be Believed – They're Paid For

#166
post #161

I'm not really sure why there are any real reviews on sites like Amazon, Yelp etc. Why do people leave reviews; what's in it for them? Is it some strange form of altruism where they're helping their fellow anonymous shopper while also helping out one of the world's most successful megacorporations? Writing this comment has made me re-think why I'm writing this comment.

I'm not sure people know what reviews are anymore. I often see people giving 5 stars to a product they have not received yet, or a game they barely played.

Re: Some Amazon Reviews Are Too Good to Be Believed – They're Paid For

#167

I've found that it's more useful to sort by negative reviews. It's reasonable to assume that the product is what it appears to be at face value, but customers tend to speak up if they feel like they got cheated. On the other hand, I believe I read that some fake reviews are actually negative, as a means to funnel users to competing products. So who knows? Can't trust anything I read on the internet concerning a produ…

> some fake reviews are actually negative, as a means to funnel users to competing products

Oh, right. I often look for a few positive ones (to find what people thought was positive enough about this product to mention it) as well as the negative ones (to see if they complain about defect units and other one-off issues, or if there are actually real issues with a product), sorted by newest in the hopes that I don't happen to be looking right after a batch of paid reviews were added. But you're right, there is a reason why negative ones would be fake as well. Seems to be less common, though, but still.

Re: Some Amazon Reviews Are Too Good to Be Believed – They're Paid For

#169

Anecdata, sample size 1. I bought some toy for a toddler. Upon receiving it, I realized that the description was misleading; many of the "pieces" they had listed boldly were just cheap plastic pieces of crap that had no useful functionality. So I returned it, and wrote a 1-star review. A few weeks later, I got an email from them: they were offering $30 if I took down the review. I ignored the email. Several weeks lat…

Have you ever tried reviewing a seller instead of the product? Amazon reviews almost every single negative review.

Re: Some Amazon Reviews Are Too Good to Be Believed – They're Paid For

#170
post #161

I'm not really sure why there are any real reviews on sites like Amazon, Yelp etc. Why do people leave reviews; what's in it for them? Is it some strange form of altruism where they're helping their fellow anonymous shopper while also helping out one of the world's most successful megacorporations? Writing this comment has made me re-think why I'm writing this comment.

> Why do people leave reviews; what's in it for them?

Me? Because I enjoy helping others - and it is my best way of punishing bad actors and supporting good ones, hopefully helping to balance the market in the long run.

Actually a bit of the same reason as why I'm writing here: help people by providing facts, add some balance and maybe sometimes a new perspective.

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