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California law requires businesses to let you cancel your subscription online

niemanlab.org

11–20 of 554 posts

Re: California law requires businesses to let you cancel your subscription online

#11
post #4

Comcast and Verizon will be upset

I cancelled my Comcast service online. I DM'd @comcastcares on Twitter and they gave me no trouble whatsoever. I never spoke to a customer retention specialist or whatever they call those people these days.

Re: California law requires businesses to let you cancel your subscription online

#13
post #8

I recently had to cancel an ongoing subscription I had with Equifax, which requires you to call by phone. Unbelievably frustrating. I had to dial the service at least 10 times. Each time, the automated responder would make me go through a very slow menu selection process, only to randomly fail to acknowledge either my correct SSN or zipcode or street number, which I entered using a keypad. As a consumer, I've had to…

We really need some kind of consumer protection against IVR gauntlets.

Re: California law requires businesses to let you cancel your subscription online

#14
post #8

I recently had to cancel an ongoing subscription I had with Equifax, which requires you to call by phone. Unbelievably frustrating. I had to dial the service at least 10 times. Each time, the automated responder would make me go through a very slow menu selection process, only to randomly fail to acknowledge either my correct SSN or zipcode or street number, which I entered using a keypad. As a consumer, I've had to…

We really need some kind of consumer protection against IVR gauntlets.

Certified mail letter saying that you want to cancel?

Re: California law requires businesses to let you cancel your subscription online

#15
post #4

Comcast and Verizon will be upset

I cancelled my Comcast service online. I DM'd @comcastcares on Twitter and they gave me no trouble whatsoever. I never spoke to a customer retention specialist or whatever they call those people these days.

I used their web-based chat and had a surprisingly easy time.

Re: California law requires businesses to let you cancel your subscription online

#19
post #8

I recently had to cancel an ongoing subscription I had with Equifax, which requires you to call by phone. Unbelievably frustrating. I had to dial the service at least 10 times. Each time, the automated responder would make me go through a very slow menu selection process, only to randomly fail to acknowledge either my correct SSN or zipcode or street number, which I entered using a keypad. As a consumer, I've had to…

Please listen closely, our menu options have changed

Re: California law requires businesses to let you cancel your subscription online

#20

Earlier quoted context omitted.

We really need some kind of consumer protection against IVR gauntlets.

Certified mail letter saying that you want to cancel?

There's a thought. The evil of IVRs goes far beyond cancellations, though. Warranties, insurance claims, anything where the company "wins by default" admits labyrinthine IVRs as a dark pattern, and some of those are "interactive" enough that certified mail winds up introducing as much friction as the IVR itself.
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