The app doesn't have ad blockers and they can spam notifications, hence the push. Also I'm sure somewhere "mobile users" is a metric in a company valuation equation. Pinterest is the worst offender of a mobile app that doesn't need to exist since the web counterpart can do 100% of the job. This being a product that leveraged JavaScript in browser bookmarks to get "pins" without an app or extension. When Reddit stoppe…
While I haven't verified it, I recently read a post that they didn't stop allowing email-less account creation, they did add a dark pattern around it. I believe it was someone like an email prompt and next button, but allowing the email field to remain empty.