Earlier quoted context omitted.
The blockchain solves the problem of trust. Without the blockchain, you need to trust some monopolistic middle-man that became monopolistic because he was the winner in the 'race of acquiring trust' from its consumers. With a blockchain to track phisical goods, any third-party can consult or print a new transaction into the blockchain, it we wont need to deposit our faith in a company or a government. We managed to s…
Blockchain solves nothing. How do I indelibly serialize my carrots? What stops me from eating the carrots I said I sent to the juice dude, and then just sending him some carrots I picked up from Loblaws?
It solves the problem of the tracker.. Before you needed to trust the middleman by using another authority for trust, like your government given permissions and making inspections.
With the blockchain you can transfer that to the peers participating in the activities themselves.
It's the descentralization of trust. Right now we have to trust several databases from different peers, that no one have access to, and make a big effort if we need for instance know the state of something tracked by those systems.
Blockchain is a hype in a lot of situations, but that doesnt mean it doesnt have some problem domains it can be used to solve..
For me is just a algorithmic tool, like a hash, binary tree or a merkle tree. There are some problem domains where you might consider it as something to be used to solve some particular sort of problems.
Maybe for tracking physical goods it might not even be the best tool, according to the circustances, but it is something to be take into consideration, to solve this particular problem domain.