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Instagram Is Estimated to Be Worth More Than $100B

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Re: Instagram Is Estimated to Be Worth More Than $100B

#41

I have some adult friends spending 1 or 2 hours a day on Instagram. I can’t even imagine how much time millenials spend on it.

>I have some adult friends spending 1 or 2 hours a day on Instagram.

I have some adult friends regularly spending upwards of that. Boggles my mind.

Re: Instagram Is Estimated to Be Worth More Than $100B

#42
post #34
post #5

Earlier quoted context omitted.

It has a loooot of users, and it's growing faster than any other social network. FB growth is staggering, but instagram is exploding. Instagram's innovation strategy is working out nicely > new features are launched, and are loved by it's users. On top of that they are now also focusing on SMBs (mostly in NBUs) with Whatsapp Business. (That branch could add >100M users)

I can't think of any new 'features' since stories, though. And wasn't that ripped off from someone else?

I think they just added a TV type thing

Re: Instagram Is Estimated to Be Worth More Than $100B

#43
post #32

I have some adult friends spending 1 or 2 hours a day on Instagram. I can’t even imagine how much time millenials spend on it.

Do you know what a breakdown of that time would be like? I can't imagine spending an hour on instagram, unless they follow a lot of people with stories and always keep up with them.

If you go “explore” for photos you can be fed a constant stream of content that is hard to pull away from. It’s kinda like watching TV.

Re: Instagram Is Estimated to Be Worth More Than $100B

#45
I wonder about Instagram's success if they had decided to reject the Facebook acquisition. While there's no way to know who got the better end of the deal, it would be better for the tech ecosystem to have more large players and their success feels inevitable in hindsight.

Re: Instagram Is Estimated to Be Worth More Than $100B

#46

Too bad that "worth" doesn't come from anything. Oh no wait. User data. I can't wait for that to become an illegal trade.

> I can't wait for that to become an illegal trade. Why would that ever happen? How could that ever happen? That would destroy everything (note: hyperbole) of value currently offered for free on the internet.

When users realize that data has intrinsic value and what companies have been doing with it and are incensed enough to do something about it?

Re: Instagram Is Estimated to Be Worth More Than $100B

#47

I have some adult friends spending 1 or 2 hours a day on Instagram. I can’t even imagine how much time millenials spend on it.

Millennial here, deleted my account a few days ago.

Unlike most platforms, Instagram cuts strait to the most depressing part: pictures. I've had enough with social media, and I envy those who never created a Facebook.

Re: Instagram Is Estimated to Be Worth More Than $100B

#48
I've long had a theory (maybe it's not that revolutionary) that part of Instagram's success is it allowed people a free pass to be vain and show off-y. On Facebook, it was a bit stigmatized to post a picture of an expensive purchase, amazing house interior, fancy vacation, or workout picture of your physique. However, it's the entire point of Instagram. Couple that in with all the brands and other accounts of inspiration for whatever you're into and you have a lot of reasons to open the app constantly.

Edit: Also worth pointing out that you could argue Facebook's infrastructure was hugely important to their growth. Instagram was literally almost anonymous profiles. However, once FB got everyone to connect their FB accounts (which they may have been able to do with only a phone number as I did notice this became a requirement), they gave advertisers and brands a lot off resources and tools (and reasons) to devote money and energy to the platform.

Re: Instagram Is Estimated to Be Worth More Than $100B

#49
post #26

Earlier quoted context omitted.

You do realize that Instagram has ads that companies pay money for right? That's where they make their money, when companies purchase ads on Instagram.

I think TheRealPomex' point was that the companies pay money for those ads because facebook has the user data to ensure the ads are appropriately targeted.

I have never found facebook ads 'worth it'.

Even with professional marketers, total joke and waste of money. People do not click on ads, and those that 'do', might be fake facebook bots or actually facebook messing with numbers.

My new 'ad' is that I make content that people will search for on google. Then they can check out the rest of my website.

Re: Instagram Is Estimated to Be Worth More Than $100B

#50

I wonder about Instagram's success if they had decided to reject the Facebook acquisition. While there's no way to know who got the better end of the deal, it would be better for the tech ecosystem to have more large players and their success feels inevitable in hindsight.

At the time, all the pundits thought it ($1 BN) was insane.

They'd compare revenue and time since founding to acquisition price, and used it to dismiss the Silicon Valley bubble.

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