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New Google ad strategy: 10 minutes of a guy saying "pizza"

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Re: New Google ad strategy: 10 minutes of a guy saying "pizza"

#22
I wish I was amused. This is what you get when you conscript unwilling programmers into video advertising.

In programming, the difference between

    5.times { say 'pizza' }
and

    200.times { say 'pizza' }
is, what, an order of magnitude or so off. What's the big deal? Fix the bug later.

In advertising, the difference is astronomical. I'd say this is nearly unwatchable, and I'm a fan of quirky humor.

Re: New Google ad strategy: 10 minutes of a guy saying "pizza"

#23
post #11
post #6

It was so bizarre that I had to post it on Mashable. It's already on top of Reddit as well. I'd say they're getting the bang for their buck with this one already. It also comes with a slew of easter eggs, starting with the basketball at 0:42.

the was the coat before that, a water bottle later, kermit the frog, he then gets a massage, then a hotdog. There I watched it so none of you have too :)

There's also azzip at 1:21, takes you to the entire ad run backwards.

Re: New Google ad strategy: 10 minutes of a guy saying "pizza"

#24
post #7

Doesn't anybody find this funny in a weird way? I'm actually in shambles over this one. Just like the subtle weird humor in David Lynch movies. It's surreal.

It had me laughing for nearly two minutes.

I didn't watch any more, but I didn't need to. Part of what made it funny was that there were still 8+ minutes to go at any given point, and that voice in my head saying, "No, not really. Google didn't really put this out. No way."

Re: New Google ad strategy: 10 minutes of a guy saying "pizza"

#25
post #7

Doesn't anybody find this funny in a weird way? I'm actually in shambles over this one. Just like the subtle weird humor in David Lynch movies. It's surreal.

It is funny in a weird way. Especially if you stick it out because it starts to take on features of boxing like him sitting and drinking water while a trainer pumps him up to take on more

Re: New Google ad strategy: 10 minutes of a guy saying "pizza"

#26
post #22

I wish I was amused. This is what you get when you conscript unwilling programmers into video advertising. In programming, the difference between 5.times { say 'pizza' } and 200.times { say 'pizza' } is, what, an order of magnitude or so off. What's the big deal? Fix the bug later. In advertising, the difference is astronomical. I'd say this is nearly unwatchable, and I'm a fan of quirky humor.

It is very unwatchable, but it is obvious they don't expect most to watch it all the way through in my opinion. They start breaking the pattern and doing subjokes the longer you watch.

Re: New Google ad strategy: 10 minutes of a guy saying "pizza"

#27
post #7

Doesn't anybody find this funny in a weird way? I'm actually in shambles over this one. Just like the subtle weird humor in David Lynch movies. It's surreal.

I currently have it open and playing in a tab and keep flipping back to it every so often. Every time I flip back, I crack up (mainly at the thought that a multi-billion dollar company doesn't take themselves too seriously - what a great quality to have)!

Re: New Google ad strategy: 10 minutes of a guy saying "pizza"

#28
post #20

It's definitely a joke.. at about 5 minutes in you can hear one of the production guys laugh uncontrollably. The t-rex poking out behind the city scape at 6:45 is pretty good too.

It wasn't actually an uncontrollable laugh, it was a picture of a double rainbow and a really quick parody of this viral video: http://www.youtube.com/watch?v=OQSNhk5ICTI

Oh it was double rainbow! So clever Google, so clever.

Re: New Google ad strategy: 10 minutes of a guy saying "pizza"

#29

What's strange is that the commercials for Chrome are pretty good. This ad is painful to watch. I kept seeking around to see if it got better or at least was different after awhile. Do the people who made this think that everyone wants to find pizza all the time? It seems far more likely is that you're in Newport RI and you want to find the best Lobster Roll or you're in Memphis and want to find the best BBQ nearby.…

don't like jokes, I take it?

Re: New Google ad strategy: 10 minutes of a guy saying "pizza"

#30
This ad works on several different levels:

1) It shows a revenue generating, easily understandable action being done hundreds of times in different locations 2)It serves as a sendup of subliminal advertising while also standing as a textbook example. 3) The easter eggs and length encourage people to forward it, making it viral 4) Any reenactments will be yet

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