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Show HN: Topics.io – Automate ads based on weather, CRM, etc.

topics.io

21–25 of 25 posts

Re: Show HN: Topics.io – Automate ads based on weather, CRM, etc.

#21

What still needs to happen before launch / open to public? Are there any other platforms/apps that try to do this? I've been looking for a simple solution for this but haven't found anything great. Best of luck w/ launching & getting users cosbgn, potentially very useful tool.

Yeah weather has been pitched by a lot of ad tech, and beyond some interesting creative for car companies I don't see much value. Imagine the car driving in snow if it's snowing, or in the rain etc.

Re: Show HN: Topics.io – Automate ads based on weather, CRM, etc.

#23

What still needs to happen before launch / open to public? Are there any other platforms/apps that try to do this? I've been looking for a simple solution for this but haven't found anything great. Best of luck w/ launching & getting users cosbgn, potentially very useful tool.

@Joyup.me we use weather, context, time of the day, day of the week, occasions, and public holidays to suggest and optimize their ads. We are trying to provide a chat UI to get necessary input and use ML to get their campaigns going. We are primarily marrying Facebook, messenger, Instagram data with POS data for food businesses. Please feel free to reach out abhi@joyup.me

Re: Show HN: Topics.io – Automate ads based on weather, CRM, etc.

#24
post #22

Really interesting idea. Intrigued by what the UX is like as that's something my clients have often struggled with. I'm surprised there aren't more advertising optimisation platforms out there that use localised data like the weather, twitter trends etc.

Yes UX is important. We are trying to keep it as simple as possible, with just 3 tabs. Ads, triggers, actions.

Re: Show HN: Topics.io – Automate ads based on weather, CRM, etc.

#25
post #19
post #6

Earlier quoted context omitted.

Also, can you think of any trigger which could make or break your business?

Everyone's going to have a different answer, so don't try to handle it yourself. Instead, try adding integrations for services like zapier or automate.io so people can use their existing triggers that make-or-break their business and integrate it with yours.

Yes exactly, the idea is very similar to Zapier, ideally even creating a framework (or API) for users to connect their own integration.
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