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Show HN: Topics.io – Automate ads based on weather, CRM, etc.

topics.io

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Re: Show HN: Topics.io – Automate ads based on weather, CRM, etc.

#2
What still needs to happen before launch / open to public?

Are there any other platforms/apps that try to do this?

I've been looking for a simple solution for this but haven't found anything great.

Best of luck w/ launching & getting users cosbgn, potentially very useful tool.

Re: Show HN: Topics.io – Automate ads based on weather, CRM, etc.

#3

What still needs to happen before launch / open to public? Are there any other platforms/apps that try to do this? I've been looking for a simple solution for this but haven't found anything great. Best of luck w/ launching & getting users cosbgn, potentially very useful tool.

Hi @sunsetMurk, did you signup for the beta? We are reaching out to each user to build user stories and build a set of templates based on those. In any case, AdWords should be out in ~10 days and Facebook shortly after.

Re: Show HN: Topics.io – Automate ads based on weather, CRM, etc.

#4
You should probably focus on only one aspect, and rock it. Like if the weather does have an influence on my business, I would want an app that understand 100% of it. But now I am left thinking none of these triggers can make or break my business, so I won’t probably use it.

Re: Show HN: Topics.io – Automate ads based on weather, CRM, etc.

#5
post #4

You should probably focus on only one aspect, and rock it. Like if the weather does have an influence on my business, I would want an app that understand 100% of it. But now I am left thinking none of these triggers can make or break my business, so I won’t probably use it.

Hi @hartator, yes we don't plan to add 100 triggers, however, we do plan weather, Google Analytics (for Goals, inventory and all that) time/date and few CRMs. I think these are important to build a solid product, in any case, we will release one at the time.

Regarding make or break I understand. We are working on a tool where you can set up triggers and it analyzed your past data to tell you if your market depends on that trigger. E.g. you set weather is sunny, we check in the past 60 days your conversions for sunny days and not sunny days and tell you if there was a difference or not. If there was, we can save you money (or make you more money) if there wasn't we will tell you directly that you won't need this for your market.

Re: Show HN: Topics.io – Automate ads based on weather, CRM, etc.

#6
post #4

You should probably focus on only one aspect, and rock it. Like if the weather does have an influence on my business, I would want an app that understand 100% of it. But now I am left thinking none of these triggers can make or break my business, so I won’t probably use it.

Also, can you think of any trigger which could make or break your business?

Re: Show HN: Topics.io – Automate ads based on weather, CRM, etc.

#8
post #7

We use conversion pixel. Isn't Google and FB going to auto-optimize our ads based on machine learning and data sources which also include weather

I don't think they use weather, but honestly, working in this field I would stay as far away as possible from auto-optimizations. For example adwords express delivers much worst results than a normal adwords campaign. As of today, I would keep all optimization in my hands, in the future, this will probably change. (This said do keep the pixels they offer many other advantages!)

Re: Show HN: Topics.io – Automate ads based on weather, CRM, etc.

#9

What still needs to happen before launch / open to public? Are there any other platforms/apps that try to do this? I've been looking for a simple solution for this but haven't found anything great. Best of luck w/ launching & getting users cosbgn, potentially very useful tool.

This is a pretty common trigger. I was researching a similar idea a couple years ago. Some others include:

http://www.weatherunlocked.com/ http://www.weatherads.io/

Had found some others but the bookmark folder seems to be gone.

Re: Show HN: Topics.io – Automate ads based on weather, CRM, etc.

#10
post #5
post #4

You should probably focus on only one aspect, and rock it. Like if the weather does have an influence on my business, I would want an app that understand 100% of it. But now I am left thinking none of these triggers can make or break my business, so I won’t probably use it.

Hi @hartator, yes we don't plan to add 100 triggers, however, we do plan weather, Google Analytics (for Goals, inventory and all that) time/date and few CRMs. I think these are important to build a solid product, in any case, we will release one at the time. Regarding make or break I understand. We are working on a tool where you can set up triggers and it analyzed your past data to tell you if your market depends on…

I see, I guess the weather thing is mainly for local businesses.
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