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I Write Letters to CEOs

johnwdefeo.com

61–70 of 180 posts

Re: I Write Letters to CEOs

#62
My late father had great success in writing CEO's and receiving a direct reply. But I think times have changed because I've done it a few times and never had any luck.

There's a local automotive specialty repair chain in Michigan. My family has always done business with them. When they opened their first store which was in Detroit my grandfather took a picture of all the cars lined up. They were giving away two gallons of free gas which was apparently a pretty big deal in the nineteen twenties. My dad met the CEO at some business function and sent him a copy of the photo and they put copies in every one of their dozens of stores.

I've always had excellent service at our local branch. A good friend of mine asked for a recommendation so I sent him there. He received horrible service and a botched repair job which they refused to fix. I was embarrassed so I wrote the CEO. I mentioned my father so it would be clear to him who was writing. I didn't want anything for myself, I just wanted him to do right by my friend.

I never received a reply and moved my personal business to a competitor. I've also probably told two dozen people the story. The store changed managers and the new guy is driving business away. My letter should have tipped them off to problems but they ignored it.

Re: I Write Letters to CEOs

#63
post #17
post #4

> the compound annual return of the respondent group is 8.97% greater than the non-respondent companies. That's actually interesting, because I could easily explain away the opposite result: CEOs who waste their time responding to personal letters aren't focused on improving company performance. For example, there's some potential negative correlation between time spent playing golf and company performance [1]. Grant…

The time cost for CEOs to respond to your letters is likely zero - they've got staff to handle that. And so replies are really a proxy for "how deeply does the company care about its customers"

> they've got staff to handle that

The author is certain that the CEOs responded personally. He says, "[CEO] wrote me a two-page letter that addressed my ideas point by point", "[CEO] sent me a handwritten letter", and "[CEO] forwarded my ideas to his marketing leaders".

Re: I Write Letters to CEOs

#65

Earlier quoted context omitted.

I am guessing it was a snarky comment on the lack of capitalization, which I would not have noticed otherwise.

Call it snark if you will, but it is intelligent, perceptive, witty snark, a rare combination. (check out that username) vouched I think it's perfectly reasonable to have people socially pressure others to keep to the agreed upon conventions of communication. (It's kind of what this place is known for.) If someone wants to do it in a funny way, all the better. Humor wins hearts and minds. I don't understand the ignor…

The post is readable to me. I've myself been called out for grammar and I find it kind of useless to be told my grammar is off. If you don't understand my post at all then tell me, otherwise I'm sorry that having English as a second language and not learning it as well as you have is not my top priority in life. I'm also sorry for my bad English, I'm American.

Re: I Write Letters to CEOs

#66
post #33

Earlier quoted context omitted.

You can easily do a statistical signicance test to estimate if the effect is non-zero.

Which will still mean almost nothing, since past performance doesn't guarantee future results.

You basically just claimed that data analysis as a whole is invalid.

Re: I Write Letters to CEOs

#68
post #44
post #37

Because of this post, CEOs around the world are receiving 3x emails today. Haha, just kidding. It's actually the opposite. The reason CEOs respond is because they get much fewer emails from customers than you'd imagine. They get their typical solicitations, internal meeting emails, external business discussions, but the customer emails can be interesting and more insightful than any internal letter could be. If you p…

How does one even discover the email addresses of CEOs (or board members)? It's not like they're searchable online and guessing common formats only gets you so far.

Rather than guessing, you can also connect to the SMTP gateway of that company using telnet then enter rcpt to:. It'll tell you if that's a valid address or not. Rinse and repeat.

Re: I Write Letters to CEOs

#69

Earlier quoted context omitted.

Call it snark if you will, but it is intelligent, perceptive, witty snark, a rare combination. (check out that username) vouched I think it's perfectly reasonable to have people socially pressure others to keep to the agreed upon conventions of communication. (It's kind of what this place is known for.) If someone wants to do it in a funny way, all the better. Humor wins hearts and minds. I don't understand the ignor…

The post is readable to me. I've myself been called out for grammar and I find it kind of useless to be told my grammar is off. If you don't understand my post at all then tell me, otherwise I'm sorry that having English as a second language and not learning it as well as you have is not my top priority in life. I'm also sorry for my bad English, I'm American.

I don't understand your post, or at least the way I understand it I hope is wrong. You basically seem to be trying to win points based on your identity, a popular game these days, but completely out of place in this conversation, and everywhere really.

I think you misunderstood my post, I wasn't bemoaning that everyone's grammar isn't perfect.

I was pointing out that the things learned very early in language education, capitalization and punctuation are learned for a reason. And intentionally omitting them is distracting and detracts from what is trying to be said.

Re: I Write Letters to CEOs

#70
I write letters to many different people, none really respond showing me that this is a thoughtful yet ineffective means of reaching out to people nowadays... Interesting thoughts nonetheless
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