Earlier quoted context omitted.
And how can be a business sustainable in this way?
Hopefully what will happen is that it will be more expensive to advertise and publishers will earn more on dumber ads Obviously if ads are less targeted then they may be less effective so advertisers will make less on ads that cost more. This will hurt their bottom line, which in turn will make the products we buy more expensive. But that's exactly the end goal. I want to pay for things (information, products) with m…
I remember the tedium of non-targeted advertising---it's what ultimately pushed me away from most traditional print and broadcast media and online. Targeted advertising occasionally brings me information I actually want; non-targeted advertising feels like such a waste of everybody's time.
I hope someone takes on the experiment of opt-in GDPR compliant ads.