I'm pretty sure lawyers and "consultants" are the only ones super happy about GDPR. Companies will still harvest user data with updated T&Cs and more buttons for the user to click, because all services will be useless without accepting. Governments will also continue gathering users' data for "the common good".
But despite the assurances of many here that it's not hard to comply, I'd probably have shut down the servers of my own hobby non-profitable location data gathering website as well, simply because even reading the GDPR document would be too much effort.