Apartment baiting with Facebook Ads

Post by astura » Wed, May 16, 2018, 2:21 PM UTC

dbatten wrote: post #5

Somebody should build a service for this. My wife and I recently moved and, while we ended up somewhere we like, there was one particular street right next to our old house that we always wished we would be able to get a home on. When we talked to other neighbors that were thinking about moving, we found out that we were far from the only ones eyeing that street. Unfortunately, people there rarely sold and, when they…

Post by ufmace » Wed, May 16, 2018, 2:29 PM UTC

ceejayoz wrote: post #19

iagovar wrote: post #11

Earlier quoted context omitted.

How do you target owners in FB (A bit time since I don't use it, but don't remember any particular filter allowing this)

Not only is there a "homeowners" category in the "Demographics" targeting section, but there are specific sub-categories like "Home value" $50,000-$99,999", "Home type: Condo", etc. IIRC, they get it from a data broker like Experian.

Post by ufmace » Wed, May 16, 2018, 2:31 PM UTC

BugsJustFindMe wrote: post #4

ericst wrote: post #2

Well, that is a rather clever use of Facebook Ads. I knew a guy who tried to use them as a dating service, I guess the lack of incentive is what made his trial fail...

> I guess the lack of incentive is what made his trial fail... He should have offered a cash bribe. That would surely have worked.

Post by astura » Wed, May 16, 2018, 2:40 PM UTC

lukethomas wrote: post #25

astura wrote: post #21

Earlier quoted context omitted.

And the data broker, in turn, compiles that information from public records. LexisNexis is actually the big one who resells that information, you can request a copy of your report from their site for free to see what they got on you. Mine listed my house, I believe the day I bought it, and the source of that information (in my case my town hall).

Yup - I do believe that FB is severing their relationship with these data brokers shortly, so unsure if this will continue to be available.

Post by vidoc » Wed, May 16, 2018, 2:46 PM UTC

astura wrote: post #14

I've used Craigslist this way, most of the public rental ads for our area were either for shitty places or overpriced. There's nice to very nice apartment complexes in our area but they are very expensive, have on-schedule yearly rent increase, and charge pet fees. So I posted an ad on Craigslist in "housing wanted" saying our approximate credit score (750+ each), employment history, what we were looking for, and our…