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Airbnb's new typeface

airbnb.design

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Re: Airbnb's new typeface

#3
I find it profoundly stupid for Airbnb to have their own typeface. It's like they have lots of designers around and have to keep them busy with something.

Well at least they did not give them the usual entertainment for bored designers: redesigning stuff that does not need a redesign.

Re: Airbnb's new typeface

#7
post #3

I find it profoundly stupid for Airbnb to have their own typeface. It's like they have lots of designers around and have to keep them busy with something. Well at least they did not give them the usual entertainment for bored designers: redesigning stuff that does not need a redesign.

Creating a typeface which you own is cheaper than licensing a third-party typeface, at scale.

Re: Airbnb's new typeface

#8
Why do they use a screenshot with a typo for demonstration purposes? Beautiful is misspelled as "beutiful". Why are all these companies designing their own fonts. It's not needed and for primarily mobile-based apps it ends up being jarring.

Re: Airbnb's new typeface

#10
post #3

I find it profoundly stupid for Airbnb to have their own typeface. It's like they have lots of designers around and have to keep them busy with something. Well at least they did not give them the usual entertainment for bored designers: redesigning stuff that does not need a redesign.

It probably took a week just to put together this post.

I bet it's great for recruiting though. Kind of like google letting researchers waste half their time writing papers and going to conferences.

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