> It various industry to industry
This should read "It _varies_ industry to industry"
The whole point of the article is kinda moot if the reader finds these small errors like these
How founders can write a quality blog post in 1 hour
11–20 of 37 posts
Re: How founders can write a quality blog post in 1 hour
#12It depends on your audience. If you're trying to build an audience based on pithy advice in a well-known space, there are a lot of posts like this that apply. Focus your ideas, write about one thing, make it relatable, bold a couple random words, and Bam! Traffic! If you're writing about something technical, complex, or sophisticated, it's worth spending more time to get it write. If you're writing for developers, in…
> it's worth spending more time to get it write
Was this an intentional pun? :)
Re: How founders can write a quality blog post in 1 hour
#13Take it from a very expensive copywriter: you cannot write a quality blog post in 1 hour. Consider the content of this post: 1. research 2. draft 3. edit ...revolutionary. Maybe there's a reason why Baremetrics writers aren't in the New Yorker ;)
>Maybe there's a reason why Baremetrics writers aren't in the New Yorker
That's a good thing. They want as many people to read as possible, and most of their audience will not have the patience to read a New Yorker piece.
Re: How founders can write a quality blog post in 1 hour
#14Take it from a very expensive copywriter: you cannot write a quality blog post in 1 hour. Consider the content of this post: 1. research 2. draft 3. edit ...revolutionary. Maybe there's a reason why Baremetrics writers aren't in the New Yorker ;)
Take it from another (former) very expensive copywriter: yes you can.
But a blog post you'd hire a very expensive copywriter for and a blog post like the ones discussed in the article are quite different.
That doesn't mean the latter aren't quality blog posts.
Like another comment said, it depends on your audience (and, I'd add, more importantly, the purpose of the post).
Re: How founders can write a quality blog post in 1 hour
#15Ernest Hemmingway, not Earnest. Yikes.
Re: How founders can write a quality blog post in 1 hour
#16Take it from a very expensive copywriter: you cannot write a quality blog post in 1 hour. Consider the content of this post: 1. research 2. draft 3. edit ...revolutionary. Maybe there's a reason why Baremetrics writers aren't in the New Yorker ;)
Maybe it's because that's not where our customers are? ¯\_(ツ)_/¯ I write most of our posts in ~1 hour and hot dog, here we are on HN and you're reading it. :)
Oh man. My two cents (many, many years of content writing). It's very difficult to write a high quality post in under an hour. In my mind, high quality = somewhat original, well thought out, required some level of research/citations, includes actionable advice, formatted properly, SEO-juiced appropriately, and proofread effectively. Not all blog posts need to be that in depth, however. I've produced a ton of medium quality posts and those can be done in under an hour, sometimes. And they have value.
Side note - getting on HN and "you read the thing" aren't markers of high quality.
Re: How founders can write a quality blog post in 1 hour
#17Earlier quoted context omitted.
The New Yorker is an unfair bar, though. Most founders stand to gain a lot from just writing , and many of them don't because they're (often) engineers, not writers. Edit: The parent comment originally said something along the lines of "...there's a reason you don't see anyone from Baremetrics in The New Yorker." Edit: Now the New Yorker comment is back.
Even if you're a New Yorker-calibre writer, you won't be able to write anything of "quality" in less than an hour. Now imagine if you're not a New Yorker-calibre writer! (I'm a pretty snobby reader and still like the occasional techie-founder post. You don't have to be a copywriting wizard to write something substantive, but it isn't enough to just commit text to the page. You can tell when someone has thought deeply…
If someone has some insight and just writes about it and I get some value from it, like it is neat idea that is quality for me. Long post with a lot of research in area that turns out is not interesting for me does not have quality for me. Maybe quality would be that person writes first paragraph in a way that makes it clear it is not interesting for me.
Re: How founders can write a quality blog post in 1 hour
#18It depends on your audience. If you're trying to build an audience based on pithy advice in a well-known space, there are a lot of posts like this that apply. Focus your ideas, write about one thing, make it relatable, bold a couple random words, and Bam! Traffic! If you're writing about something technical, complex, or sophisticated, it's worth spending more time to get it write. If you're writing for developers, in…
> it's worth spending more time to get it write Was this an intentional pun? :)
Jeez, no, but there's no way I'm fixing it now!
Re: How founders can write a quality blog post in 1 hour
#19Take it from a very expensive copywriter: you cannot write a quality blog post in 1 hour. Consider the content of this post: 1. research 2. draft 3. edit ...revolutionary. Maybe there's a reason why Baremetrics writers aren't in the New Yorker ;)
Maybe it's because that's not where our customers are? ¯\_(ツ)_/¯ I write most of our posts in ~1 hour and hot dog, here we are on HN and you're reading it. :)
here we are on HN and you're reading it
Unless you're in the business of generating blog post views or HN comments the fact that people are discussing it here is irrelevant. Those things are vanity metrics. They don't matter to your business. Your post could get 10,000 upvotes and a million comments, but if you don't get a sale from all that extra "brand awareness" you've still wasted an hour of your time.
Re: How founders can write a quality blog post in 1 hour
#20Take it from a very expensive copywriter: you cannot write a quality blog post in 1 hour. Consider the content of this post: 1. research 2. draft 3. edit ...revolutionary. Maybe there's a reason why Baremetrics writers aren't in the New Yorker ;)
I think the thing for founders is they don't have time to spend more than an hour, but they have experience and viewpoints that are interesting to most people if they just put pen to paper (so to speak).