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Why the iPhone will fail (2007)

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Re: Why the iPhone will fail (2007)

#81
post #71

Earlier quoted context omitted.

My iPhone 3G nowadays basically takes guesswork to function. "I pressed this link four times, is it frozen or did I touch the wrong place?"

It's amazing how much slower my 3G has gotten in the past 6 or 9 months.

iOS 4 on the 3G seems almost unusable and with little additional features I wonder why Apple bothered with it. There are downgrade tutorials around I'd suggest looking at them.

Re: Why the iPhone will fail (2007)

#82
post #78

Earlier quoted context omitted.

Well with regards to testing, Apple don't do any kind of usability testing in any normal sense. They build products they want themselves and then they see what happens. The feedback they get back from that is the feedback they use.

Of course Apple does usability testing and has since the beginning. Here's a full guide on how they do it: http://developer.apple.com/mac/library/documentation/UserExp... Obviously they use their own judgment and market feedback as well, but the notion that they launch products without testing them first is crazy.

No one is saying they aren't testing them. Of course they are.

They are just not testing them in any normal sense.

I.e. they don't invite users to test it in usability labs or any other typical test environments.

http://www.businessweek.com/magazine/content/05_12/b3925608....

Re: Why the iPhone will fail (2007)

#83
Usually when an expert prediction is wrong I'm fairly ambivalent because I wouldn't know what to say either, and hey they can't all be right at the same time. But in this case it contradicts my own observations and gut feeling about the iPhone from when it was first demo'd (reinforced when I got my hands on one). Sometimes folks instincts are just so off about things it amazes me. I think it happens in other walks of life too, like music critics who totally fail to detect hits on a new album. I don't like the word 'overthinking' but there definitely is some sort of phenomenon whereby experts become blind to the obvious.

Re: Why the iPhone will fail (2007)

#84
post #71

Earlier quoted context omitted.

It's amazing how much slower my 3G has gotten in the past 6 or 9 months.

iOS 4 on the 3G seems almost unusable and with little additional features I wonder why Apple bothered with it. There are downgrade tutorials around I'd suggest looking at them.

Supposedly, iOS 4.1 that just came out is MUCH faster on 3G. http://lifehacker.com/5628991/iphone-3g-speed-test-ios-40-ve...

Re: Why the iPhone will fail (2007)

#85

This guy's first point is so shitty that you can discard the rest of the article based on it ALONE: > First, the iPhone ignores the main reasons that the iPod succeeded: simplicity and ease of use. The iPod is very easy to play and very easy to load, much more so than any other device had ever been. Even more important, the online ITunes store made buying music much simpler and easier than it had been. You didn’t hav…

Yes, but you have to remember that at that time, we were all using feature phones. Smartphones hadn't really taken off yet, and they _did_ seem significantly more complicated, since they do so much more. I had a RAZR, and it could _technically_ play MP3s, but I certainly didn't want it to. I think that this complaint was totally reasonable, given the time period and the fact that it hadn't come out yet.

And by reasonable, I mean "still wrong, but understandable at the time."

Re: Why the iPhone will fail (2007)

#86
In case anyone is wondering what happened to this guy, he's writing for Microsoft now.

http://msdn.microsoft.com/en-us/magazine/ee532402.aspx?sdmr=...

Which makes sense. He's got that fantastically wrong sense of intuition in design that makes someone come to all the wrong conclusions with the data; the kind of person who couldn't see the iPhone was a Big Deal in UX. This means he's a great fit for the Microsoft UX base, because he can tell them what they want to hear.

P.S., I suppose this statement will anger people and they'll furiously hit the down arrow next to this comment, but I don't care. Having worked in Microsoft, I can assure you that the people who succeed in MS UX roles are the people who tell middle management what they want to hear (while the upper management and actual engineers watch helplessly).

Re: Why the iPhone will fail (2007)

#87
post #59

Why the iPod will fail (2001) http://apple.slashdot.org/article.pl?sid=01/10/23/1816257

And both Taco and Diego made reasonable points at the time.

"No wireless. Less space than a nomad" all true, like "no tactile response," etc were / are.

The complete package and ecosystem have made iPods / iPhones compelling.

And the firm belief on taco's and diego's parts that this "senselessness" would be clear were just clearly - in hindsight - wrong.

W

Re: Why the iPhone will fail (2007)

#88

In case anyone is wondering what happened to this guy, he's writing for Microsoft now. http://msdn.microsoft.com/en-us/magazine/ee532402.aspx?sdmr=... Which makes sense. He's got that fantastically wrong sense of intuition in design that makes someone come to all the wrong conclusions with the data; the kind of person who couldn't see the iPhone was a Big Deal in UX. This means he's a great fit for the Microsoft UX b…

I've worked at microsoft as well, and I concur. The corporate culture seems designed to produce bad UX, even though all the MSFT employees I knew were earnest and well meaning.

Interestingly, the OP post suffers from the problem he accuses the iPhone of. He says "you're not your customer, don't design the product for you" and then laments the iPhone because it doesn't fit what he thinks a phone should be.

Re: Why the iPhone will fail (2007)

#89
post #84

Earlier quoted context omitted.

iOS 4 on the 3G seems almost unusable and with little additional features I wonder why Apple bothered with it. There are downgrade tutorials around I'd suggest looking at them.

Supposedly, iOS 4.1 that just came out is MUCH faster on 3G. http://lifehacker.com/5628991/iphone-3g-speed-test-ios-40-ve...

Hmm, the article says marginal to large, and it looks like it's still much slower than 3, which is already a dog... Too bad...

Re: Why the iPhone will fail (2007)

#90
post #2

> The designers and technophiles who encouraged development of the iPhone have fallen into the trap of all overreaching hardware and software designers; thinking that their users are like themselves. Actually, I think both the worst and the best designers think their users are like them. It's just that the best ones are right.

That was the paragraph that jumped out at me too, because he got that exactly wrong. The iPhone designers clearly did understand their users, all 120 million of them. My wife is a total technophobe and the iPhone has finally connected her to her friends online.

I still deal with this issue working with techies who have iPhones and develop on iPhones. There are 100,000 iOS developers. 120 million iOS devices. So Mr Platt may be correct about developers in general, but he certainly got it wrong about Apple.

I must disagree that the best designers are like their users. The best designer is someone who can design a user interface for 120 million. Yet most iPhone users can't. It takes a different mindset to design a UI than to use it.

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