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Snap Revenue Surges 72% on User Growth, Advertising Gains

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Re: Snap Revenue Surges 72% on User Growth, Advertising Gains

#141

Post by nemothekid »

angryasian wrote: post #131
nemothekid wrote: post #126

Earlier quoted context omitted.

There's a huge gap between a company like Turner Broadcasting and Facebook, despite the fact that on paper, they are both advertising companies. The one that isn't sucking in huge amounts of data is a clearly better to me.

You're example is a strawman. Turner Broadcasting and Facebook is like comparing apples and oranges. >The one that isn't sucking in huge amounts of data is a clearly better to me. But Snap is sucking in huge amounts of data. Your assumptions are false.

>>You're example is a strawman. Turner Broadcasting and Facebook is like comparing apples and oranges.

How is it a strawman? They both make revenue from selling attention.

>But Snap is sucking in huge amounts of data

Snap's ad-manager is no where near as sophisticated as FBs. Either we disagree on the definition of huge, or you have no idea what kind of targeting FB is capable of. When Snap has a js tag on almost every site then I'd might agree.

Re: Snap Revenue Surges 72% on User Growth, Advertising Gains

#142

Post by shafyy »

hshacker321 wrote: post #100
verall wrote: post #61

As a member of 18~23yo age group ("young person"), I would say snaps the only social media I enjoy using besides HN/reddit. Most young people I know use Facebook for groups (local like a school or city), events , and chat. IMO Facebook is shooting all of these feet off with the algorithmic newsfeed and spinning off messenger. Snap however is used constantly to keep up with peers. Haven't met a single person that uses…

Senior in HS/USA. No one at my HS uses Facebook. Some use instagram, but everyone is on Snapchat.

What do you use to text your friends? Messenger, SMS, WhatsApp or also Snap?

Re: Snap Revenue Surges 72% on User Growth, Advertising Gains

#143

Post by adjkant »

pkamb wrote: post #124
adjkant wrote: post #60

Earlier quoted context omitted.

You can tell them to ignore some publishers and subscribe to others. My Snapchat subscriptions are NYT, Wired, WaPo, and a few others. I have blocked People and Daily Mail. Hold down on a publisher story to get options.

In the last 24 hours I've gotten the newly designed app, and it is much more prominent now on how to subscribe/block publishers. Did subscriptions even exist in the previous app?

Yeah they did - I still don't have the new update and have that model. Like most of Snapchat of old, it's all hidden features. While I'm worried about the new update, there are definitely some advantages. I love the separation concept but just hope they roll back to the non-chronological and maybe the story/message mix.

Re: Snap Revenue Surges 72% on User Growth, Advertising Gains

#144

Post by skinnymuch »

trosi wrote: post #107
verall wrote: post #61

As a member of 18~23yo age group ("young person"), I would say snaps the only social media I enjoy using besides HN/reddit. Most young people I know use Facebook for groups (local like a school or city), events , and chat. IMO Facebook is shooting all of these feet off with the algorithmic newsfeed and spinning off messenger. Snap however is used constantly to keep up with peers. Haven't met a single person that uses…

As with iMessage vs WhatsApp, I think this is more of a divide based on location rather than age. In the US Snapchat might be prevalent because iOS is prevalent. My guess is in the rest of the world Instagram dominates and is gaining further ground.

Isn’t Whatsapp huge everywhere except for primarily the US and obviously China? Also Japan and South Korea as they have Line and Kakao. But the US is mostly an anomaly with not using Whatsapp.

Instagram is also a behemoth compared to Snapchat. Same with Whatsapp and FBM.

Re: Snap Revenue Surges 72% on User Growth, Advertising Gains

#145

Post by skinnymuch »

verall wrote: post #135
simonklitj wrote: post #94

Earlier quoted context omitted.

That's very interesting, because in my age/location bubble (21/Denmark) it's the exact opposite. For every 30 Instagram stories, people post about 1 Snapchat story. Talked to a friend yesterday who said that he forgot Snapchat even existed, and was installed on his phone, because he hadn't received a snap in a year. Also, my younger siblings both use Snapchat and Messenger consistently, and are avid users of Facebook…

Snap seems to be pretty usa centered, which explains a lot. On memes, I think for me and most of my friends something like 90% of facebook use is meme pages. I think people that use facebook as a meme platform will move to different platforms when something offers pseudonymity with consistent user blocking (ie pseudonym that must be linked to a phone#) and solid group/forum posting + chat features. I think people are…

It’s been years. Why has nothing else come up yet. It feels like people have been talking about FB massively shrinking or being overthrown since 2010.

Re: Snap Revenue Surges 72% on User Growth, Advertising Gains

#146

Post by freddie_mercury »

ddorian43 wrote: post #103
freddie_mercury wrote: post #96

Earlier quoted context omitted.

I don't know a single person in Vietnam who uses Snapchat. Every person I've ever met uses Instagram. Everyone uses Facebook. Facebook Messenger is the most popular chat tool by a fair margin. No one ever sends a message by Snap or SMS. We have a population of 100 million. The world is bigger than just the US. Indonesia, with a population of 260 million, also overwhelmingly prefers Facebook over Snapchat.

.. yeah but they aren't worth much $ compared to US. Or to California.

The original thread was typical "I don't know anybody who X".

Now you're shifting the goalposts.

Re: Snap Revenue Surges 72% on User Growth, Advertising Gains

#147

Post by ddorian43 »

freddie_mercury wrote: post #146
ddorian43 wrote: post #103

Earlier quoted context omitted.

.. yeah but they aren't worth much $ compared to US. Or to California.

The original thread was typical "I don't know anybody who X". Now you're shifting the goalposts.

My response was: who gives a shit when people in Cambodia don't use your app ? Meaning they're less valuable.

But now that I think a little more, maybe we're starting to see a shift of say, tobacco + fast-food etc moving into poorer countries to extract $$ from them. So this mobile-game-social-addiction is the next/current step.

Re: Snap Revenue Surges 72% on User Growth, Advertising Gains

#148

Post by adjkant »

ramzyo wrote: post #78
adjkant wrote: post #72

Earlier quoted context omitted.

I think that "niche" is what you share with most people under 19 or so as of today. People are quick to write off Snapchat's popularity with young users as it being the hot new toy they will tire with, but I think it's a lot deeper than that. They see the mistakes of millennials and older with social media and want nothing to do with it (and are thus nowhere to be found on Facebook, yet still on Instagram because it…

>> They see the mistakes of millennials and older with social media and want nothing to do with it (and are thus nowhere to be found on Facebook, yet still on Instagram because it hasn't suffered the same problems yet) I’d be interested to see data to support this assertion.

Recent news, confirming: https://www.recode.net/2018/2/12/16998750/facebooks-teen-use...
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