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Snap Revenue Surges 72% on User Growth, Advertising Gains

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Re: Snap Revenue Surges 72% on User Growth, Advertising Gains

#13
I absolutely hate Facebook, but I think Snap is really getting 'social media' right. There's no political nonsense or advertising being shoved down my throat, just endless cat videos and memes from my friends the way it should be. When my friends post something, it's guaranteed I will see it. There are options for group chat and 'forum' style communication, but the core experience is intimate and private. They're doing all the right things IMO (for now).

Re: Snap Revenue Surges 72% on User Growth, Advertising Gains

#15

I thought Snap was not doing so well. I watch Gary Vaynerchuck and it seems like every guest he has all say the same thing, "Snap used to be great for me, now no1 is there".

Snap does suck for brands and "internet personalities."

But that's exactly why it works so well for small groups and close friends.

Re: Snap Revenue Surges 72% on User Growth, Advertising Gains

#16

I absolutely hate Facebook, but I think Snap is really getting 'social media' right. There's no political nonsense or advertising being shoved down my throat, just endless cat videos and memes from my friends the way it should be. When my friends post something, it's guaranteed I will see it. There are options for group chat and 'forum' style communication, but the core experience is intimate and private. They're doi…

Snap separated out the sponsored stuff into a different section from your friends and gives you full control of the communication area, which IMO is much better than what Facebook is doing with "recommended for you" nonsense popping into my Instagram feed.

There's probably a lot of interesting sponsored content, but if I want to just use it as a chat app it doesn't get in the way. That's the big advantage that Apple has with iMessages, no pressure to make a worse service for users in order to turn a profit. We'll see if Snap can manage to do it without driving their users off to the next one.

Re: Snap Revenue Surges 72% on User Growth, Advertising Gains

#17

I thought Snap was not doing so well. I watch Gary Vaynerchuck and it seems like every guest he has all say the same thing, "Snap used to be great for me, now no1 is there".

Snap does suck for brands and "internet personalities." But that's exactly why it works so well for small groups and close friends.

Small groups and close friends was what Facebook was in the past. I remember joining when you had to have a .edu address.

Re: Snap Revenue Surges 72% on User Growth, Advertising Gains

#19
post #2

A loss of $3.45 Billion for the year - that is absolutely mind blowing. That is a net loss of USD $393,000 per hour for every hour of 2017.

Put another way, this is roughly the cost of walking through a town at 0.1 MPH, destroying every house you come across.

Re: Snap Revenue Surges 72% on User Growth, Advertising Gains

#20
post #2

A loss of $3.45 Billion for the year - that is absolutely mind blowing. That is a net loss of USD $393,000 per hour for every hour of 2017.

Put another way, this is roughly the cost of walking through a town at 0.1 MPH, destroying every house you come across.

you don't destroy the house, you transfer it from investors to employees, largely executives.

reason is, the "loss" isn't cash outflow, it's from compensation by creating stock, which investors pay for via dilution.

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