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Facebook's killer app is here. No, it's Not places.

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Re: Facebook's killer app is here. No, it's Not places.

#6
post #4

I've been noticing this trend as well. I commented to a friend recently, “Remember when there was more than one web page?”

Yea me too. As someone who doesn't have a Facebook account I notice it a lot.

I have actually started removing sites from my favourites list that are peppered with Facebook widgets. I just don't visit them anymore. There is still plenty of choice out there but stuff is slowly morphing into Facebook.

Re: Facebook's killer app is here. No, it's Not places.

#8

Scary. That's centralization to a degree I hardly imagine. I hope this will fail.

I don't think this is really centralization. Just another avenue for advertising. For example, even if (less mainstream) bands generally use a Myspace URL as their web presence, Myspace doesn't necessarily control the music industry.

I find the Facebook-controlled universal login much more unsettling, personally.

Re: Facebook's killer app is here. No, it's Not places.

#9
post #7

I personally don't see the appeal of Facebook pages. The only function I can see of "liking" any of these pages is to give Facebook more information so they can try to sell you more stuff.

The appeal to businesses is clear.

The appeal to users could be social ("What brands do I associate myself with?") or promotion-related ("Become our 1,000,000th fan and get this free thing!", "Facebook-exclusive discount!"). Also I don't think Facebook lets you put in bio information (favorite movies, etc.) anymore without it linking to a page.

Re: Facebook's killer app is here. No, it's Not places.

#10
post #9
post #7

I personally don't see the appeal of Facebook pages. The only function I can see of "liking" any of these pages is to give Facebook more information so they can try to sell you more stuff.

The appeal to businesses is clear. The appeal to users could be social ("What brands do I associate myself with?") or promotion-related ("Become our 1,000,000th fan and get this free thing!", "Facebook-exclusive discount!"). Also I don't think Facebook lets you put in bio information (favorite movies, etc.) anymore without it linking to a page.

The contest-related stuff is a big reason, I suspect - I'm in a contest now with a team of people, where the team with the most "likes" clicked through them on to a company website is given an Ipad each (8 members). Believe me, we're doing a good job advertising the company for them :)
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