Anyway, IMO the real wtf is drug companies being allowed to advertise prescription drugs in the US. A few lines into the article I eventually assumed Vicodin was an opioid-based painkiller; whereas I'd gather many a NYT reader would be familiar with the name. I find it unfortunate that the author doesn't connect the dots and spell out the conditioning of consumers through pharmaceutical ads.
[1]: http://www.cbgnetwork.org/4148.html [2]: https://www.theguardian.com/us-news/2018/jan/28/opioids-the-...