Phase 3: Profit • Hacker News Board

Re: Phase 3: Profit

#71

Post by zkinion » Sat, Apr 12, 2008, 9:31 PM UTC

http://www.outrunpoker.com/blog/2008/03/a-way-for-social-net...

I don't think social graphs or other "hocus pocus" BS will get them much more CPM than they are currently getting. I believe the only solution is to take more of the revenue stream from advertising by starting some companies in fields where it is possible, and ones that already advertise on FB. This is the most direct approach, and takes the longest and most work, but the most rewarding in the long run due to many reasons.

Re: Phase 3: Profit

#72

Post by yters » Sun, Apr 13, 2008, 3:20 AM UTC

run4yourlives wrote: post #2

The biggest problem with facebook, imo. All the lovers will come and razz Matt and this comment, but none of them will be able to provide any evidence that facebook is doing anything but spending capital.

Facebook potentially offers the best kind of advertising: referrals.

The social graph gives companies the data they need to target this kind of advertising. However, this means companies need to be less exploitative and work more with their consumer. I see this as being a bigger benefit for smaller, more personable seeming companies.

Re: Phase 3: Profit

#73

Post by yariv » Sun, Apr 13, 2008, 6:02 PM UTC

axod wrote: post #65

yariv wrote: post #41

Earlier quoted context omitted.

I think that when Facebook introduces a transactions API to their platform to enable frictionless micro-transactions in apps it will start raking in a lot of money by taking a cut of each transaction. How successful it can be is pure speculation, of course.

That assumes someone actually makes an app which is worth using. Let alone paying for...

I think the key issue isn't whether apps are worth using, but whether many people actually use them. The answer is a pretty clear "yes."

Re: Phase 3: Profit

#74

Post by Mistone » Tue, Apr 15, 2008, 3:23 PM UTC

From PG's latest: Why Aren't There More Googles "So what's the real reason there aren't more Googles? Curiously enough, it's the same reason Google and Facebook have remained independent: money guys undervalue the most innovative startups."

Re: Phase 3: Profit

#75

Post by run4yourlives » Tue, Apr 15, 2008, 5:27 PM UTC

yariv wrote: post #73

axod wrote: post #65

Earlier quoted context omitted.

That assumes someone actually makes an app which is worth using. Let alone paying for...

I think the key issue isn't whether apps are worth using, but whether many people actually use them. The answer is a pretty clear "yes."

Not so much. The key issue is whether people will somehow pay for apps, and by extension FB itself. That remains to be seen.