Earlier quoted context omitted.
I agree, but disagree there was a hard ceiling for GoPro. Companies may have an initial success.. but the rest of the world never stands still while they rake in money. Especially not in tech, which gets cheaper every year and can be manufactured fairly easy by competitors. GoPro had an initial success with their camera.. and it was their duty to expand beyond that into other lines of business and diversify their rev…
>GoPro could easily stand for pro-level/quality outdoor gear. The same could be said for pro-level/quality outdoor gear. Why aren’t Patagonia, Orvis, and Salomon making a run at the camera industry? Is that their failure?
Salomon originally was a metalworking company that sold saw blades. And they turned that into sporting goods equipment. They also own Mavic -- bike parts.
Patagonia originally sold rock climbing gear only.. and expanded into clothing.
Those companies are diversified stable companies, that have expanded into other lines of business... reducing their risk.
GoPro is like Salomon deciding to stick with saw blades.
I don't think GoPro necessarily needs to add outdoor gear.. it was merely an example. GoPro has quite a few options open to it... virtually all unexplored by GoPro.