Consumers are given responsibility for too many things. When I buy something I have to check how it impacts the environment, animal welfare, fair trade, worker impact, company social responsibility, price, antibiotic usage, palm oil usage, health impacts, allergens, various toxins, suspected list of toxic substances, company reputation, etc.
When will it end? IMO this doesn't scale... This needs regulation, I'm fairly sure the EU is doing it's part, where is the US?