Two things of interest that the article doesn’t go into: - Taxes on weed in CA are going to be very high, ~20%. This may drive black market sales. - Online ordering through Eaze is popular, which might drive the familiar winner take all online commerce market dynamic. A lot of people don’t care for the dispensary experience. At the end of the day, this is an agricultural product, and a commodity. It was optimisticall…
"for most people weed is weed" Never underestimate the power of marketing. Everywhere I look in our world, marketing is king. It doesn't matter how crappy your product is, if it's marketed well, people will buy it.
Budweiser. The people who like to talk about bear don't drink Bud. Nevertheless, by volume and market share, Bud is probably America's favorite beer. If you want to be the pot equivalent of a craft beer company then complain about the prices and taxation. But if you want to play in the big leagues, price and consistency are all that matters.