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Ask HN: Ideas for how to sell 10,000 pairs of Flip Flops in 2 weeks?

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Ask HN: Ideas for how to sell 10,000 pairs of Flip Flops in 2 weeks?

#1
Hey guys

I just wrote a story about a social entrepreneur who is building an ethically-sourced flip flop company.

Everything was going great, and Whole Foods was set to stock 10,000 pairs, when their shipment got stuck and delayed for two months because of the Oil Spill. By the time the shipment arrived, it was past the season when WF would stock a summer item.

As if this wasn't bad enough, part of the money that Feelgoodz would have made would have gone to repay a $50,000 loan, which was pre-allocated to another social business- an education software startup called Drop the Chalk.

Its looking unlikely that they're going to be able to meet the Aug 18th loan repayment deadline.

This is the most creative community I'm a part of, and my heart goes out to this guy, so I figured I'd ask all of you if you had ideas for how to move $10,000 flip flops in two weeks.

You can see more about the story here: http://socialentrepreneurship.change.org/blog/view/bp_oil_spill_claims_another_victim_an_aspiring_entrepreneur

Thanks

Re: Ask HN: Ideas for how to sell 10,000 pairs of Flip Flops in 2 weeks?

#3
Put them on sale on Shopify (http://www.shopify.com/) and give a small percentage plus a final amount donation to http://www.malarianomore.org/

Get Ashton Kutcher or any other big Twitter celebrity (http://twitter.com/aplusk) to promote it via Twitter (maybe his celebrity friends can RT). He's been supportive of Malaria no more for a few years. Long shot, but who knows.

I hope this helps.

Re: Ask HN: Ideas for how to sell 10,000 pairs of Flip Flops in 2 weeks?

#4

Put them on sale on Shopify ( http://www.shopify.com/ ) and give a small percentage plus a final amount donation to http://www.malarianomore.org/ Get Ashton Kutcher or any other big Twitter celebrity ( http://twitter.com/aplusk ) to promote it via Twitter (maybe his celebrity friends can RT). He's been supportive of Malaria no more for a few years. Long shot, but who knows. I hope this helps.

Good idea!

Re: Ask HN: Ideas for how to sell 10,000 pairs of Flip Flops in 2 weeks?

#6
post #5

A side question - BP has set aside billions to help people affected by the oil spill, maybe they should reach out to BP to repay the loan or buy the flip flops or something.

Good point. I think they actually have applied for this - but its expected to take a significant amount of time to be all sorted out.

Re: Ask HN: Ideas for how to sell 10,000 pairs of Flip Flops in 2 weeks?

#7
How much did the flip flops cost each? Is it $10,000 worth of 10,000 flip flops, or 10,000 flip flops at X cost?

Maybe people could help to sell them like a pledge drive - people could sign up to sell them girl-scout cookie style, fundraising etc. Plug into people's desire for arbitrage opportunities and charity.

Re: Ask HN: Ideas for how to sell 10,000 pairs of Flip Flops in 2 weeks?

#9
Sell them directly through a Facebook Fan page. I'm cofounder of http://infusedindustries.com - we launched a store for Jelly Belly, and you wouldn't believe the number of jellybeans we sold by discounting the store by 25% for several hours. Feelgoodz would get money directly - not us. Could potentially sell thousands of flip flops through that channel by August 18 by marking it down slightly. Email me brian at infusedindustries.com
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